What are the conditions for opening a Douyin store? What are the requirements for setting up a Douyin store?

Since the launch of Douyin Stores , more and more people want to open stores in Douyin Stores, but they don’t have any detailed understanding of its opening conditions and procedures, so today I will introduce this aspect to you.

1. Requirements for opening a Douyin store

Some industry insiders said that Douyin has closed off entry to the mini-program mall and started to fully promote Douyin stores. After offline shopping malls and stores were affected by the epidemic, Douyin launched a series of support plans to help merchants resume work and production online, and also opened Douyin stores with zero threshold.

According to Douyin's small store support policy, from March 27 to April 27, paid certified corporate users are directly exempted from the requirement of 1,000 fans to open a shopping cart.

After non-paying certified corporate users open a store, they can open a shopping cart with zero threshold, and the store is exempt from the account threshold of 300,000+ fans, so it can be opened quickly.

In other words, the conditions for opening a small store are: 0 threshold.

It is understood that currently personal Douyin accounts can also apply to open a Douyin store in the "Creator Service Center". If a personal account does not have the product sharing function, it will not be able to use the relevant functions of the store. However, you can complete store authentication on the website to publish and share products.

Although the entry threshold has been lowered, the qualifications and materials required to open a Douyin store still need to be complete.

2. Douyin Store Settlement Process

①Search for “TikTok e-commerce platform”.

Three login methods are provided here : Toutiao account, Douyin account, and Volcano account.

Choose any one to register or log in. However, it should be noted that:

1. Currently, the login method cannot be modified independently after registration, so it is recommended that you choose the login method carefully.

2. The account on the channel APP is only used for registration and login. The association between the store and the channel account needs to be bound in the store’s channel binding after the store opens for business.

3. Do not cancel your account that matches all channels at will, as you will not be able to log in to your Douyin store after you cancel it!

②Select the store type.

After clicking on the URL, everyone can upload their own information as required and quickly check the functions of Douyin Store.

If you want to use the store function and conduct business activities, you also need to complete the settlement as a corporate merchant or an individual merchant.

Currently, the processes for the two entry methods are the same, but if you are a corporate merchant, you can choose to enter a regular store, franchise store, specialty store, or flagship store. As an individual merchant, you can only choose an ordinary store to open a Douyin store.

The store models currently provided by Douyin Store have the following main differences:

Ordinary stores can apply for entry without trademarks;

Specialty stores are suitable for stores that operate two or more brands;

Specialty stores are suitable for operating stores of one brand;

A flagship store refers to a store opened on the platform by a self-owned brand or a brand that has exclusive authorization from the trademark owner.

③Fill in the Douyin store’s main information.

Currently, corporate merchants can register and fill in the legal representative and agent. Individuals only need to fill in the operator information. Select different forms of entry to view specific conditions and requirements.

④Provide business license information

Requirements: The business license photo must be clear, complete and have a background; the business license type must be a new version of the business license that combines three certificates into one.

⑤Fill in the store information

The store information includes the store name, logo, first-level category, store manager information, after-sales information, etc.

The main business categories need to refer to the "Investment and Entry Standards and Qualification Requirements", otherwise the application will not be successful.

After filling in the information, submit the application. After the platform reviews it and pays the deposit, you can officially start operations.

3. Notes

1. When uploading information, whether it is a hand-held photo or a full ID photo, you need to ensure that the ID card information is clear and complete, and refer to the example photo for shooting.

2. Store information: After filling in personal information, enter the Douyin store information. Fill in the store's main category, store name, and upload the store logo as required.

3. It is recommended to name the Douyin store with the same name as the Douyin account to facilitate purchases by familiar users. But do not use words such as flagship store, official store, specialty store, authorized store, etc. in the name of your store.

4. With the approval of qualifications, you can only open one Douyin store, and the business scope of the store must be within the scope of business specified in the business license.

5. If you are operating imported goods, the imported brands need to provide domestic trademark registration certificates, customs declaration forms and inspection and quarantine certificates.

6. You must use a public account that is consistent with your business license, and the account name must correspond to the account number and the bank where you opened the account must be accurate, otherwise settlement will not be possible.

Well, that’s all about the conditions for opening a Douyin store. In fact, Douyin store is a good e-commerce platform. If you use it well, you may be able to make a lot of profits. After all, the traffic here is still very large.