Liang Xiang: How to learn SEO knowledge from scratch? What are the precautions?

Where should I start learning SEO from scratch? Smart friends can find the necessary practical SEO expertise on the Internet and learn a lot of basic SEO knowledge such as SEO professional terms. How to learn SEO is not always a problem. The problem is how to learn SEO efficiently.

Is SEO difficult to learn? I have seen too many friends constantly raising various questions in various SEO QQ groups, hoping to get guidance from others. Is it efficient? On the one hand, whether they can meet an expert to explain is the question. On the other hand, even if someone asks you to explain, are the answers reliable? In many cases, it is just a conversation between two novices, and the accuracy of the opinions in their own conversations will be a problem. The result is that even if you learn some basic SEO theories, the efficiency is still very low.

Where should I start with zero foundation in SEO? The best way to learn SEO is to optimize your website directly by yourself and have an expert to guide you. There is no other way. The best platform to learn SEO is Baidu Resource Platform, there is no other way.

Whether you are making money or learning a technical skill like SEO, efficiency is the first priority. In the decades of life, there is not enough time to waste. What is the point of learning SEO with low-quality efforts?

Newbies who have just started to do SEO feel helpless and confused in this job. They also feel that it is a boring job. After working for a long time, there is still no practical effect? ​​Why are the rankings and website inclusions gone all of a sudden? Why is the website weight gone again? And other problems. In fact, don't worry, this is all normal. As long as we do SEO optimization work reliably, we don't have to worry about these problems. Which rankings, which weights, and which websites will be included will all be there sooner or later. So, how to master SEO, where should beginners start?

1. Understand the basic principle of search engines. As a novice, this knowledge point is a key point that every novice must learn. What is the principle of search engines? In fact, this is very easy to understand. A good-looking website can give a good impression to search engines. After we have done every optimization work well, we can bring the relationship between search engines and websites closer. As long as we use reliable SEO optimization technology, we can establish a good relationship with search engines.

2. Why do you need to master the ability of basic code writing when learning the basic code of website construction? Because our website itself does not meet the optimization standards, especially the overall architecture and structure, so we must not only optimize it, but also improve the sections of the website to increase the number of users to experience it. This is why novices, when learning SEO, must master the basic HTML code writing skills, be able to understand PHP programming language, etc. If you are sure you can't read the code, then learning website optimization will be more difficult.

3. Discover the changes after the website development decision. This is also one of the top priorities, because you need to think clearly about which industry the website is developing in, what the scale of the website will be after the decision, and whether it can continue to develop. If you don’t know how to plan the website, it will be very inconvenient in the later stage. When planning a website, you can consider how the overall structure of the website will be laid out, and how to lay out keywords within the website, which also includes the title, navigation, three elements of the web page, and headlines.

4. You can complete the optimization and ranking of a website by yourself without the help of others. It is recommended to build a personal website. You can share what you have learned and your experience, but one thing must be remembered: we can only know whether this thing is true by practicing it ourselves. According to the SEO difficulties encountered when optimizing your personal website, you need to process them one by one before you can solve the problem.

To sum up, because novices have just come into contact with SEO, it is not easy for them to understand how to do SEO well, and they will feel that SEO is difficult to understand. Every day they think about whether they need to give it up. In fact, this is a psychological problem of human beings. Therefore, if you want to master SEO, you must also have a good mentality.