Where can I find materials for information flow delivery? I will share all my private channels with you!

As the saying goes, if you want to do your work well, you must first sharpen your tools. This article is highly recommended for information flow advertising optimizers .

Where do you find cool high-definition pictures or video materials? Optimizers generally don’t reveal things easily, but this time we dug it out for you!

1. Image materials

I heard you are still looking for pictures on Baidu? Please, when you search for pictures on Baidu, under normal circumstances, the results are earthy and blurry. Are you sure that users are willing to click on such materials and that customers will be satisfied? Please mark these websites first!

1. Huaban.com

So many beautiful pictures ! Clear classification! The drawing board function is very practical. It can help you find similar pictures and make sets of pictures more convenient for making materials!

2. Qiantu.com

Compared with Huaban, it is more professional and business-oriented. In addition to picture materials, it also has various document templates.

3. Bing

Just enter relevant keywords to search . The resolution and quality of the pictures on the website will be higher than that of Baidu. You can browse and collect more materials to cultivate your own material inspiration.

4. Design

Although the name is a bit rustic, it does not hinder the high quality of the content and improves the design aesthetics! You can find inspiration by browsing this website from time to time!

5. Ultra HD wallpaper

You can find sets of pictures from the same series in the wallpaper APP, which are usually of high quality and have great colors!

6. Lazy Gallery

There are many beautiful pictures in it that can be used for advertising . Generally, after understanding the customer's needs, we will look for relevant good pictures in it and then make them according to the needs.

7. Panorama Network

Paid material website, the pictures are quite exquisite, you can log in directly and search for material keywords , for most of the pictures, it is enough to download the sample pictures. If you want to use high-quality large images, you will need to pay.

8. SDC Designer Website

It covers image search, design learning, creative sources, font design, Internet qualifications, and popular Weibo.

2. Video materials

Almost all mainstream information flow channels support video ads . Video ads are more intuitive and high-quality video materials can be found here!

1. Bilibili

B station synchronizes popular and interesting information, and can collect very good materials. It can also record GIFs from videos and publish them in blog posts, which is more suitable for online audiences and easy to catch hot spots, thereby gaining a lot of interaction.

2. Various video websites

Youku: http://www.youku.com/

Baidu Video: http://list.video.baidu.com/ ip h_ pr omote.html

Tencent Video : https://v.qq.com/?ptag=qqbsc

• Can be used as a source for searching video materials
• After downloading the video, use iJianjian to record the screen in segments and create animated images.
• Search the game name and select Video in the quick option bar. You will enter the Baidu video search, which will contain videos such as Aipai that are not included in Youku or bilibili .
• There are many video resources related to Tencent games in Tencent Video.

3. Comprehensive materials

1. The customer's official website, customer APP, WeChat public account , and competitor channels

• Study the content of Weibo and WeChat public accounts recently sent by customers to get the core points
• You can find some materials and copywriting on the customer's official website
• Collect the materials recently released by competitors on Weibo, Toutiao , WeChat and other channels for analysis and reference
• Watch more information flow ads , classify them well, and invest in similar accounts to accumulate materials. The titles of relevant public accounts can also bring inspiration
• Use the client's APP more often and learn more about the highlights of the APP. You can capture materials or videos suitable for advertising.

2. Weibo, Baidu, Tieba , Zhihu, Google , Taobao

• Enter the product name to search for the product highlights, and pay attention to the photo materials that everyone is currently paying attention to and discussing.
• Understand the usage psychology of the target audience through Weibo and Zhihu
• Search keywords, find relevant blog posts, and extract usable materials
• Use Quick Clip to record videos and create gif-formatted materials
• Weibo pictures are more authentic and increase credibility
• To search for picture materials, you can directly search for related keywords + HD on Baidu
• Find a large picture, save the original picture, and keep the picture clean

3. adbug: http://www.adbug.cn/

• Enter the customer's product name to query the customer's other channels' current and historical delivery materials.
• Most of the native information flow advertising materials can be found on this website, downloaded, and used as reference
• You can find some KVs of customer products that have been put on other channels for reference
• Real-time information flow advertising tracking website, Toutiao Momo material copywriting can be used as a reference

4. appgrowing: https://appgrowing.cn/chart/list/all

You can directly search for various creative materials

5. WeChat search engine: http://weixin.sogou.com/

Similar to Baidu, you can search WeChat articles directly in the WeChat search engine.

6. Information Flow Radar: http://www.ad1024.com/site/index

You can search for the latest advertising collections on the information flow radar in real time; customize industry tracking; learn from the creative copywriting direction of competing industries, and download materials in one package. But it should be noted that the search function is only open to members; Weibo advertising currently only supports viewing splash screen materials.

7. Xiaohongshu : http://www.xiaohongshu.com/

Basically, all e-commerce customers’ materials can be obtained on Xiaohongshu. Simply searching for the corresponding keywords will display a lot of evaluation content, and you can generate long pictures for direct use.

I hope everyone can use the tools proficiently and improve delivery efficiency!

The author of this article @老板娘 is compiled and published by (Qinggua Media). Please indicate the author information and source when reprinting!

Product promotion services: APP promotion services, advertising platform, Longyou Games