How to attract traffic on Weibo, 5 tips on how to attract traffic (effective)

How to attract traffic on Weibo, 5 tips on how to attract traffic (effective)

Traffic is actually not difficult, especially general traffic.

What? You want precise traffic? Sorry, this article only talks about general traffic.

1. Use high-authority Weibo accounts to make comments and attract traffic .

1. It is best to find reviews that have just been published and there are not many reviews.

For example, when searching for popular TV series, you will find many high-authority Weibo rankings, the kind with few updates, preferably those that have just been released.

2. When commenting on content, you must control the user's preferences.

Let's take TV series as an example. When you search for TV series, what comes out is the discussion of related Weibo bloggers, who are generally fans of the TV series or the protagonist. At this time, we can go to the Weibo of the protagonist of your TV series to find some high-quality comments, or we can go to the protagonist's official post bar to find them and then copy them directly.

A high-authority Weibo account does not necessarily mean a big V , but of course a big V is best.

2. Take advantage of hot topics to increase traffic.

The topic is well-written and the exposure is sufficient. If the topic is handled well, the exposure may reach tens of thousands. Of course, it is easier to get involved in topics on Weibo with higher weight.

Find the hot topics from the topic rankings , select the hot topics, and then post a Weibo update with the topic. If you do it well, it can be directly displayed on the main page of the topic, with considerable views. So just give it a try.

In addition to general text-based topics, you can also use videos as content. Weibo has great support for videos, and you can also upload them in seconds. Of course, headline articles are also desirable. As for the source of the articles, it is best to copy some high-quality articles.

The main effect of traffic-generating content is actually short, frequent and fast. You don’t need to make money from the content, you can just act as a porter.

3. Use the flower rankings to attract traffic.

For example, many celebrities, especially those who have recently starred in popular TV series, may have a huge number of fans all the time. So, how do we intercept this traffic?

4. Sina Weibo traffic diversion

Flowers, the name comes with advertising, especially for big Vs, every time they post on Weibo, many fans will read it, and the cost of sending flowers is not high. For example, the star "Yang Zi" has two popular film and television works "Ode to Joy 2 " and "Legend of Dragon Ball", and has more than 20 million fans. Dozens of fans increase almost every minute. If we send flowers, it may cost less than 100 yuan to rank up, and then the exposure, you know.

The second place winner will receive 50 flowers, 100 yuan, and be ranked second, which will be displayed for one week.

In addition to flowers, there are red envelopes. Their effect may not be as good as flowers. If you are interested, you can learn about it. I won’t go into details.

5. Use the Fans Channel to attract traffic.

This is suitable for those who have a certain number of fans and write good blog posts. As for the content, pay attention to controlling the acceptance level of the audience.

Weibo tends to post weird, funny and amusing articles.

If you want to engage in fan economy , it is recommended that you polish the content well, and it must be original and vertical.

6. Use the Weibo name to attract traffic.

If you search for " Jack Ma " on Weibo, the user recommendations will appear on the screen. In addition to Jack Ma, there are also Jack Ma's philosophical quotes and inspirational quotes. This is the effect of naming the Weibo account.

The above is mostly a simple summary of traffic generation techniques based on Weibo’s search page.

As I said, take technical things to the extreme. To counterattack, you still have to rely on persistence.

Author: Ali Tuitui, authorized to publish by Qinggua Media .

Source: elituitui

<<:  When doing new media marketing in 2019, these 5 trends must be paid attention to!

>>:  Yan Hu-Infant and Child Home Care Encyclopedia Video

Recommend

It is enough for Toutiao information flow delivery and strategy optimization

Placement From June to November 2016, the consump...

Advanced Information Stream Advertising Account Optimization

An advanced article with practical information, d...

User Operations | Analyzing Common Patterns of User Operations

In the Internet age, whoever wins the users wins ...

A tearful suggestion on advertising purchased with a budget of 1 million

Summary of advertising placement on 7 major chann...

Bidding hosting: Summary of SEM bidding account issues

We often hear people complain that SEM promotion ...

A collection of 50 promotional plans!

For marketing, there is no doubt that promotion i...

How should SEM bidders deal with the setbacks they may encounter in their work?

As an SEM person, you will encounter various prob...

Baidu's senior operations manager teaches you how to do marketing!

1. Internet Logic in the Mobile Era In the mobile...