Recently, Brand Finance, a well-known British brand evaluation company, released the list of "Top 10 Automobile Groups with the Highest Brand Portfolio Value in the World in 2020". Volkswagen still ranked first, followed by Daimler and Toyota in second and third respectively. It is worth mentioning that this year, a domestic automobile brand made the list for the first time. Geely Automobile surpassed Renault with a brand value of US$18 billion and ranked ninth. The list publisher, British Brand Finance Consulting, was founded in 1996. It is one of the world's earliest independent brand strategy consulting and evaluation companies and enjoys a high reputation in the industry. Every year, more than 5,000 brand companies are evaluated through this company. In recent years, the automobile brand value list released by the British Brand Finance Consulting Company has received a certain amount of attention in the industry. The first time that a domestic brand has been on the list is of great significance. On the one hand, it represents that domestic automobile brands have officially entered the international automobile stage, and on the other hand, it also blows the horn for domestic brands to go overseas. Back to the list itself, Japanese and German cars are still the undisputed winners, with German Volkswagen, Daimler and BMW ranking 1st, 2nd and 4th respectively, and Japanese Toyota, Honda and Nissan ranking 3rd, 5th and 8th, occupying 6 seats in the top 10. GM and Ford ranked 6th and 7th respectively, and Renault ranked 10th was a French car. my country's Geely Automobile ranked ninth. Geely Automobile's acquisition of Volvo Cars during the 2008 financial crisis contributed greatly to this achievement. Volvo Cars, which was acquired for only US$1.8 billion at the time, now has a market value of more than US$30 billion, creating a miracle in the automotive industry. As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity. |
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