How to write original content? 6 tips for finding topics!

Many website editors have this worry: after a long time they feel like there is nothing to write about. This is especially true for some corporate websites. I feel like there is nothing good to write about in columns like corporate news, product introduction, company introduction, etc. What methods can we use to make our topics more diverse and how can we write original content? 6 tips for finding topics! Let’s learn more about it with Feng Chao from Dongguan Network Promotion !

How to write original content? 6 tips for finding topics!

1. User chat records Customer service representatives are the ones working on the front line and have a relatively good understanding of users. What questions do users ask, and how do we sometimes help them answer them? When we put these contents on our website, it will cause them to be forwarded on social networking sites. If you have the opportunity to chat with your users, you can ask your users or employees what they think of our products and how effective they are. Summarize the answers to never and make an article. Of course, if you have a camera or a still camera, it would be perfect to record these scenes.

2. Interview industry leaders or celebrities. There are always several people in an industry. Can we adopt a question-and-answer format? Write an article about the opinions of industry leaders or well-known people on a certain issue or event. After all, users believe in authority and the results are very good. Have users' search habits changed in recent times? Do we need to write an article about the changes in keywords caused by changes in users' search habits? Everyone has the habit of snooping into other people's privacy, and I think it is very attractive to users. We can also put some of our employees' lives on the website, it mainly depends on how you think.

3. Major news in the industry: Has anything major happened in your industry recently? What impact has it had on your industry? I think this aspect is essential for every company.

4. Guidance content Guidance content mainly considers how to make users use the product more efficiently and what problems users encounter when using the product that need to be solved. We can all write. For example, the title of the article is: Use 5 secrets.

5. Dig deep into previous content. Previous articles may have become less important due to changes in time. One thing we need to do is to refurbish the previous content to make it more useful to users.

6. Competitors What have our competitors done? What articles have our competitors updated? Can we make the same story better presented to users based on it? We can add some pictures. If there are no pictures, can we add videos? To achieve the point where I am better than others.

7. Insist on different opinions. There are always people who have different opinions on certain things. We can also comment on the opinions of certain celebrities, and such articles often attract participation from other netizens.