SEO money-making project case interview: The idea of ​​100,000 long-tail screen dominance will detonate traffic!

Opening remarks:

The protagonist of this interview is the Captain we are all familiar with. He used to be a moderator on the Souwai Forum and replied to a sign-in post on the forum every morning for 2 years. Since then, I have been impressed by him.

Later, I opened the "SEO Advanced Practice Class" of Fuwei Lab. No matter what city he was in, he would attend every session and participated in 13 sessions in a row. He said, not for knowledge, but only for gratitude and giving back. This touched me deeply. Later, after the Shenzhen 300,000 Club gathering in 2014, we specially invited him and a dozen students to travel to Hainan for exchanges. I found out that because he was overweight, his heart had not been very good. I recalled his persistence and execution in his career, and I admired his perseverance even more.

Husband:

Once when an offline advanced training class started, a classmate said that he did not come for the course, but came to pay his respects because he heard that the captain was coming. Can you explain why you have so much magic power in Souwai?

captain:

I think it's mainly because I usually look like a loser, and then I kept posting sign-in posts on the Sowai forum, which attracted a lot of attention. Some people were curious and came to see what this loser looks like.

Husband:

Ha ha. He is not here to worship a loser. Today we are going to show you that you are not a loser. Please tell us how you got into SEO.

captain:

At the beginning, I was a hacker. Although my skills were very poor, I wanted to be a hacker. That was in 1997. I was still young, only a few years old, and hacking was just for fun.

In 2000, I started to make some money from online games. It was not until 2007 that I came into contact with SEO and tried to build a traffic website. However, as the website developed, I found that my knowledge of websites and SEO was becoming less and less. So I searched for seo on Baidu and found seowhy. After that, I became a member of the Souwai family and systematically learned SEO technology from you. I came to the Souwai platform and spent most of my business time and energy on it for 6 years.

It can be said that Souwai encompassed my entire youth. During the days of studying at Souwai, I gained not only SEO technology, but also made a lot of friends, mastered the skills of making money on the Internet, and experienced the high-end life that all losers want...

Husband:

Make money and then become willful? I saw that last time we went to Hainan, all my friends stayed in four-star hotels, but you and your girlfriend stayed in a five-star hotel that cost several thousand yuan a night. Can you tell me what your main profit model is?

captain:

I mainly helped a gaming website increase its traffic , and then earned some dividend income. In addition, I have taken on various special services on the Internet, such as helping to deal with negative information, helping to resolve large-scale attacks on websites, etc. I also know some hacking techniques, which came in handy at critical moments, you know. Ha ha

Husband:

We should try our best not to get involved in hackers invading other people's websites. But I am very interested in another thing: how you increased the traffic of a certain gaming website and earned so much dividends.

captain:

It’s mainly the long tail theory and long tail keywords that you mentioned.

First, purchase and rent a lot of gov domain names with natural weight or websites that have been operating for more than 10 years .

Then create a large number of long-tail words . These long-tail words will form sprockets with each other inside and outside the site, gain more spider crawling and the mutual transfer of weight, making the website extremely competitive.

We used different websites to make these large numbers of long-tail words dominate the screen. At that time, we operated about 100,000 long-tail words .

Although there are a lot of long-tail words with low conversion rates here, the cost of optimizing long-tail words is very low, so as long as there is conversion, there will be profit.

When the cost is low enough, the traffic obtained can be sold first, and then the traffic with higher conversion rate can be kept for oneself, so that the cost will be even lower.

At that time, not many people paid attention to the long tail, and everyone was competing for the words with the highest index, so the competition was relatively low. Until now, few people would use the trick of "100,000 long-tail screen domination", and even if they do, they are only those with the largest screen domination index. I achieved success by using this unique screen-dominating trick that no one dared to use!

Husband:

A long tail of 100,000 requires very strong execution capabilities. Do you assign a lot of editors to do it?

captain:

The gaming website company we cooperated with has many employees, and their main focus is on ideas and long-tail vocabulary.

Husband:

Understood. What are the main plans for now and in the future?

captain:

As for the future, on the one hand, we will still provide SEO services to enterprises and individuals, and on the other hand, we plan to develop in the direction of online education, which is quite popular now. We have already started investing in SEO for educational websites and hope it will be successful. Although I am not optimistic about Baidu's current living environment, I am still confident in my own operating project because the project is very unique and has many points that others overlook.

Husband:

Finally, let me summarize my understanding of your character and see if it is correct.

Speaks passionately and directly and doesn't like to waste time. He has low patience, but he does what he says. Persistence is your good friend. You will persist in anything for a long time. Recently I saw the inspirational content you posted in some classmates’ groups every day at 7 a.m., which became a must-read for classmates in Souwai.

captain :

kindness. I like to do predictable things: that is, don’t do something blindly and without any idea, but look at the development of an industry with a long-term perspective. We need to see where the industry is currently lacking in development, and all we need to do is use our own technology to make up for these shortcomings.
Because what you are doing is foreseeable, we must believe that as long as we persist in doing it, we can reach that beautiful future and we must be able to endure loneliness.

I am a person who does things with a strong individuality. I will use methods or techniques that others have not tried, I dare to break through, and I have the most practical ideas about success.

Husband:

OK Thank you very much for the interview. I hope your story can influence some new students and inspire their enthusiasm. My goal is to establish a private university in the future that focuses on Internet skills and is rich in traditional Chinese culture. My personal power is very limited, and I hope that my students can come together to sponsor the construction in the future. I hope you can join us in the future and become a member of the honor roll of the future entity Fuwei Academy.

captain:

OK I will strive to be one of them.

Fu Wei: Of course you can!