SEO service cost calculation formula, what is the general cost of corporate SEO outsourcing service companies based on the calculation method?

Businesses often decide to hire an SEO company in order to fill a gap in skills or expertise, which is an important decision because business growth may depend on the success of search marketing campaigns. Without an in-house expert to help you evaluate potential competitors, and with the somewhat daunting world of search engine optimization, how can a business even begin to understand what kind of SEO services they need? More importantly, how do you measure the value of these services to determine how much budget to allocate to SEO services?

SEO service cost calculation formula, what is the general cost of corporate SEO outsourcing service companies based on the calculation method?

SEO Pricing Model

1. SEO Monthly Plan Pricing

Many SEO companies offer monthly or annual contracts. At Dongguan Fengchao, we develop plans every month and provide our clients with at least monthly reports that reflect the progress of our work. Two-way communication between the SEO company and the client is essential to achieving the best results from optimization. It’s important to note that while we do offer monthly plans, we do not offer a one-size-fits-all SEO monthly package, as this approach to SEO is not the most effective. Many monthly packages offered by other companies will include a certain amount and type of services, such as articles written, links earned, and pages optimized.

Be wary of SEO companies that promise to build X amount of backlinks per month, as the quality and relevance of your backlinks are far more important than the quantity. While we simplify our workflow so that our clients understand the plans, and SEO optimization plans and SEO work are scheduled on a monthly basis, our strategy is not limited to these types of "pre-assembled" monthly packages. The SEO services we provide are customized and will be formulated according to the actual situation of the customer. We are always committed to providing customers with the greatest ROI.

2. SEO Annual Plan Pricing

The hourly rates for SEO optimization mostly fall within the range of 50-250 yuan per hour. If your business only makes a few thousand dollars per month in online revenue, expect a quick turnaround of $1,000 per month in monthly SEO spending. If you prefer to pay for SEO by the hour, it may be wise to hire a consultant or engage an agency to do your SEO optimization and then pay for specific SEO services based on the time spent. However, if you really need these types of immediate results and your site's existing exposure is low, we recommend that small or individual businesses try Baidu bidding and entrust the bidding to us.

How much does S EO optimization cost ?

Communication cost (1,000 yuan/customer) + optimization labor cost (2,000 yuan/month) + resource cost (external links, friendly links, traffic, etc., 1,000 yuan/month)

Basic factors that affect SEO costs:
1. Basic information of the website, website system program (content management system)
Having a website CMS system that is reasonable based on SEO can optimize more effectively and efficiently. Most CMS are obviously lacking in this area. Some of the better domestic enterprise website system programs include DEDECMS, Empire CMS, etc.
2. Existing Visibility in Search If you’re starting with a brand new website with no domain authority and no rankings, you’ll pay more or wait longer to get optimized results.
3. SEO optimization company professional level This is especially true as it relates to the industry niche in your industry.
4. Business goals include the expected traffic from search engines such as Baidu and the work done to obtain that traffic.
5. Competition The overall competitiveness will vary depending on your industry and the set of keywords you need to target.
6. Optimization cycle
SEO takes time to be effective, and if you want to achieve optimization results faster, you will need more time and resources.
7. Target Audience and Population Whether you are conducting national or regional SEO optimization, or simply local SEO optimization, this may affect the price of SEO.

Other factors that affect SEO costs:
1. Skills and professional knowledge: SEO companies that truly have professional knowledge and skills and rich experience will naturally charge relatively higher fees.
2. Location For example, the cost of an SEO optimization company in Beijing will be higher than that of a company in a second- or third-tier city.
Additional charges:
For example, when we operate a B2C e-commerce project, the amount of customer consultations we obtain may affect the performance fees of the SEO company. Look for companies that have experience working in your industry, but be prepared to pay a premium for that experience.
Local SEO Pricing
We said above that local SEO optimization may theoretically be more affordable than ranking for the same set of keywords nationwide, but geography is only one factor that affects cost. Local SEO pricing is still affected by other factors.
SEO Service Pricing and ROI:

Some SEO companies do offer custom services, or are at least willing to tailor a monthly plan to your needs. At Dongguan Feng Chao, we offer monthly packages tailored to each client's needs and customization. We will use the most efficient monthly plan based on the client's funds and needs. Once you have a monthly plan in place, we’ll keep your money on track.

If it is determined that a client need has a lower “SEO priority” than our recommended SEO strategy and plan, we will communicate this openly. We will still comply with the customer's request, but there may be a separate fee. This way, we ensure we deliver the results our clients expect while meeting any and all special requests.

How do you tell if SEO costs are worth it?

Generally speaking, a certain level of vetting is required before choosing an SEO company. Here are some tips:

1. Find reliable results

Look for examples and ask the companies you are considering to give you some examples of their successes. If they hesitate, maybe they don’t have any success stories.

2. Listen to past clients

Check out reviews on their website and third-party sites. Even the best companies will have some negative reviews, look at the overall ratings.

3. Talk directly to the team

You can ask to contact the optimization employee or manager of the SEO company directly. You can learn more about how they can provide services for you and how to help your business with SEO optimization services.

4. Learn to spot a shady strategy

Understand "black hat SEO" and make sure that the strategies discussed with you by the SEO company do not violate the principles of search engines. At Dongguan Feng Chao, we are a strict white hat SEO company and have developed the "Dongguan Feng Chao SEO Optimization White Paper", which means that we work within Baidu's rules and can ensure that your website will not be judged as cheating due to our work.

5. Try some comparisons

Consider purchasing optimization audits from several SEO companies separately and then compare the results of those audits. Although you will spend a little more money, it is also an opportunity for you to choose a better company. Once you’ve chosen an SEO company to work with, you can share these results with your new SEO company to ensure that any valuable findings you paid for are utilized accordingly.

guard against! Unfortunately, there is an assumption that those companies that charge the most must have the most expertise or the “best SEO services.” If you are in charge of choosing an SEO company for your business, regardless of price, choose the company that can provide you with the most confidence in the ROI you will get on the budget your business decides to allocate to SEO services.