I think this is a good way for Alipay to do it!

Our classmates at Alibaba have always had a hat on their heads, which can be described by four words: "Can't make products." This hat has been on our heads for more than ten years.

A product manager at Tencent listens to rock music, writes blogs, and tinkers with the product. He moves the buttons on the tab to the banner, and puts the buttons on the banner into the menu. He then brags about it, saying that this is the spirit of the product and the pursuit of user experience.

Our product manager at Alibaba changed Taobao to Toutiao in one version and Alipay to Momo in the next version. They said this was a act of bravery and determination, but it was a waste of time.

So fellow Alibaba friends, let’s strive to prove ourselves by creating a special zone in Tencent’s moat, the social networking area. This special zone is the Alipay circle that everyone sees today, where beautiful college students, international students, white-collar workers, and internet celebrities all have their own circles.

Girls can post selfies, male users can give tips and like posts, and high-quality users with a Sesame Credit score of over 750 can also leave messages and add friends.

Once this product was released, it became an instant success. Millions of people flocked to see it, with hundreds of pictures appearing every minute. Alipay’s classmates made a comeback in front of WeChat .

However, some people have said that these photos may be a problem because they are too explicit.

I think it doesn't matter if the size is a little bigger. We don’t argue about whether a large scale or a small scale is better, we just focus on our work. Time is money, efficiency is life.

Alipay will not only publish diaries of female college students and female white-collar workers, but also diaries of female flight attendants, female nurses and female teachers. Let them know that our Internet is full of vitality. You should try boldly and bravely. I support you.

At this time, someone else said that many of the photos of beautiful women on Alipay are not their own photos, which not only deceives people’s feelings, but also their money.

We should look at the issue of real pictures and fake pictures dialectically and from a developmental perspective. The real thing cannot be fake. If fake photos can also get a lot of rewards, it will motivate real users to post pictures.

Therefore, even if users use pictures from Baidu, Instagram, Meipai , or even Caoliu, we should not rush to draw conclusions, and administrators should not rush to block them. Let's take a look first.

In principle, the reward from a user should not exceed 1 yuan. If there is any problem, we can collect more. This is the spirit of Internet product development, bold trial and error.

Regardless of whether they are real or fake photos, as long as they can inspire users to participate in the construction of the Alipay social ecosystem, they are good photos.

Our fundamental task at this stage is to turn Alipay into a super app like WeChat. Whether or not to do something depends on whether it helps weaken the activity of WeChat, whether it helps increase the frequency of use of Alipay, and whether it helps users spend money on shopping. As long as it meets these "three benefits", we should go for it.

You must have heard some noise today, for example, Prince Wang from Wanda posted a Weibo saying that we are payment pimps and that it is "prostitution O2O ".

Wang Sicong lives a very obscene life. What you see in Alipay today is what he sees in his circle of friends every day.

He watched it every day, every month, every year, and no one said anything. We only watched it for one day and Wang Sicong was already unhappy.

What's the reason for this?

The medieval church monopolized the right to interpret the Bible and required people to be abstinent and pious, while it itself engaged in theft and prostitution in the monasteries. There is a book in the West called "The Decameron", written by Boccaccio, which talks about these things. Dante, a good friend of Boccaccio, wrote "The Divine Comedy", in which he talked about those hypocritical monks who were thrown into hell.

I have not seen any works of the Renaissance in any Western country. The Renaissance was a movement that enabled people, especially the lower classes who were formerly enslaved and oppressed, to become human beings. It pursued equality for all and the liberation of human nature.

At this point, some people have asked why you, Alipay, only allow those with a Sesame Credit score of 750 or above to comment in the circle? Shouldn't the pursuit of equality for all allow everyone to participate?

A revolution must not only have revolutionary goals, but also revolutionary strategies. The strategy of our Alipay is to let some people become successful first, and eventually achieve the state where everyone becomes successful together.

Huang is originally a good thing, or at least a neutral word, but it has been stigmatized by some people because of excessive exaggeration.

Is it possible that the world has become worse because of our Alipay living circle? Nude photos of female college students have been exposed several times. This is not gender discrimination. Both female and male college students have been working or working part-time in brothels for a long time.
If you have the opportunity, you can go to a small hotel near the university and stay overnight. After the classes are over at 10 o'clock, you will see the overwhelming moans of sexual intercourse starting from near and far, and lasting until about 1 o'clock. The voice of the young phoenix is ​​clearer than that of the old phoenix, and the strong bodies of young men and women ignited by the fire make crackling sounds.

In order to study the sex lives of college students, I once stayed in hotels outside dozens of universities across China. I recorded the sounds of sexual intercourse with my mobile phone, repeatedly compared and studied them, and pondered metaphysical questions such as "how many ways of singing are there?"

Comrades, without investigation, you have no right to speak. Making a product is not like treating people to a meal. The first issue is to distinguish who are our users and who are not our users.

Moreover, our female college students are also very conscious. Today, someone exposed his body in the campus life circle, so many justice-minded college students posted photos of themselves receiving red envelopes to memorize words, judicial examination transcripts, and C language test papers. There are even female college students who want to join our team of product managers.

Therefore, we must trust users, rely on users, respect users, come from users and go to users.

What is a product? The goal is to increase our users and reduce the users of our competitors to fewer.

Let me give you an example. Weibo is being made entertaining, demoting those public intellectuals who make irresponsible comments on the country's major policies and attracting celebrities and their fans. Some people are not happy about this and criticize Weibo for satisfying their desire to pry into other people's private lives, saying that the fans are of poor quality and low quality, and that they don't want to read entertainment news.

But even though you say no, your body is very honest. Wang Baoqiang kicked out Ma Rong, and all their accounts that hadn't been updated for a long time came back. When Lin Dan checked into a room with a model, they all came back to chat.

Now you see, Weibo’s market value has increased fivefold.

WeChat has launched the Shake function, Momo hired models to chat in the early days, and Didi initially let its own employees hail taxis. This is the inevitable path for the product.

Of course we at Alipay will also have to take this path once we succeed. These media will make a big headline, "Alipay's Secret to Success", and put it on the cover, just like they are scolding us today, with a very clear and logical analysis.

So the way Alipay does it, whether you like it or not, I think it’s good.

Mobile application product promotion service: APP promotion service Qinggua Media advertising

The author of this article @老道消息 is compiled and published by (APP Top Promotion). Please indicate the author information and source when reprinting!