Li Guyi's resume: How to do website traffic analysis?

Website traffic analysis refers to the statistics and analysis of relevant data after obtaining basic data on website visits, so as to discover the patterns of users' website visits and combine these patterns with Internet marketing strategies, so as to discover possible problems in current Internet marketing activities and provide a basis for further correction or reformulation of Internet marketing strategies.

Li Guyi's resume: How to do website traffic analysis?

Of course, such a definition is considered from the perspective of Internet marketing management. If it is for other purposes, there will be other corresponding explanations for website traffic analysis. In addition to basic website traffic statistics analysis, it also includes user behavior analysis, analysis of the correlation between website traffic and Internet marketing strategies, diagnosis of Internet marketing strategy problems, and relevant suggestions for Internet marketing strategies.

The basic data of the statistical analysis report on website visits comes from website traffic statistics, but its value is far higher than the original data. The value of professional website visit statistics analysis reports to online marketing is just like the value of professional financial analysis reports to corporate business strategies. It is this kind of analytical report that is provided, which is the crystallization of the knowledge and experience of Internet marketing experts, rather than just a simple summary of the raw data of website traffic statistics.

Timely grasp the effect of website promotion and reduce blindness; analyze the effects of various network marketing methods to provide a basis for formulating and revising network marketing strategies; conduct network marketing diagnosis through website access data analysis; it is conducive to users to make good market positioning and serve as a reference indicator for evaluating network marketing effectiveness.