Are Taobao's daily specials reliable? It depends on two points!

Taobao’s Daily Specials is a Taobao event that many small and medium-sized sellers like to participate in because the registration requirements are relatively low. As long as you run your store well and master some skills, you can sign up for the Daily Specials. The prices of daily special sales are very cheap, which means that sellers have to sell the goods to consumers at a high price, so many people will question whether Taobao’s daily special sales are reliable.

Are Taobao's daily specials reliable? It depends on two points!

Whether Taobao’s Daily Specials are reliable or not depends mainly on how buyers view them, and another factor is the control that the Taobao platform has over this aspect.

First of all, there are price protection rules for the current daily specials. Currently, price protection has been implemented in line with other activities of the marketing middle platform (such as Juhuasuan, Taobao Tuangou, etc.). The rules require that within 15 days after the merchant's products participate in the marketing platform activities, the actual transaction price must not be lower than any actual transaction price during the period of participating in the marketing platform activities. If a merchant reduces prices for the first time after an event, he/she will be given a warning. If it happens again or more times, three points will be deducted each time.

In addition, the lowest price for daily special products must be lower than the lowest price in the past 15 days. Except for some special scenarios (special scenario instructions) which are not included in the 15-day lowest price, all other scenarios are included in the 15-day lowest price.

In special scenarios, for example, the promotional prices of Tmall Double 11 will not be included in all minimum prices, and the promotional prices of Tmall's special large-scale marketing activities, Juhuasuan, and Taobao Tuangou will not be included in the minimum prices of Tmall's ordinary large-scale marketing activities and the minimum prices of daily special sales. Taobao Carnival, Taobao Double 12 and other general large-scale activities will not be included in the minimum price of Taobao's daily special sales.

Therefore, I think it is more reliable to sign up for daily specials, at least users can buy goods cheaper than usual. Of course, it also depends on whether the quality of the product is worth the price. But in fact, the editor believes that when buying a product, you should not be too doubtful of your choice.