WeChat prohibits sharing of check-ins? There are also these 7 ways to attract new customers!

The "Announcement on the Handling of Inducement to Share Check-ins in Moments" recently released by the WeChat Security Center has surely gone viral in everyone’s group chats.

On the morning of May 14, the editor also received forwarded articles from many friends. The most nervous ones were those who were doing fission activities recently. The editor could feel their uneasy hearts through the screen.

In the message sent

The two most frequently asked questions are

Can I still do the recent activities?

Can the fission gameplay still be used in the future?

Next, the editor will solve your problems one by one.

1. Can the recent activities still be carried out?

Based on observations in recent days and feedback from many friends who have recently held events, their fission activities are proceeding normally. At the same time, some friends are combining offline fan-adding activities with other activities. So, everyone can put their anxious hearts into their pockets first.

Like the friends who have been doing activities recently, if you are just doing some small-scale sudden activities with a short cycle and small amount of activities, there is basically no problem.

For example: If the number of participants in an event is less than 5,000 within 2 days, there will not be any major impact.

But if the number of followers increases by more than 5,000 on the same day, stop the activity immediately.

Although we all hope to gain 100,000 fans overnight, we must be sober! In reality, this situation rarely happens. After all, our fan base may be less than 100,000, and maintaining small and steady growth is our goal.

If you have to initiate a high-risk persistent sharing activity in your circle of friends and want to avoid it, you can take down the copywriting/functions that induce/force sharing and integrate it with the community.

Every morning you start a WeChat group activity to share with friends. After sharing, reply 1 in the group. Users who have been in the group for 30 days will receive gifts, etc.

Of course, as adults we must be responsible for the consequences . This kind of high-risk and persistent sharing activity, which goes against WeChat policies and user experience, should be avoided if possible. After all, it is not easy to cultivate an account, so we must cherish it.

2. Can the fission gameplay continue?

Don’t always say that WeChat has started to ban all Moments fission. This time, WeChat is mainly targeting the marketing fission method of “inducing people to share Moments and check in”.

When Nezha saw this message on WeChat, the first thing he noticed was the five big words "Check-in in the circle of friends" in the title. Without even looking at it, he could basically determine that this kind of fission gameplay, such as checking-in in the circle of friends, would be severely punished.

If you carefully read the text of the "Announcement on the Handling of Inducement to Share Check-ins in Moments" released by WeChat, you will find that the negative cases mainly show screenshots of check-ins shared in Moments by multiple educational institutions.

If we are careful enough, we may find that the products mentioned in this WeChat are basically English learning products, such as English Fluency, Mint Reading, Rocket Words, etc.

To some extent, although check-in fission is the most typical in the English industry.

However, other industries should not be complacent. As long as sharing is mandatory and has a great influence, they will basically be cracked down by WeChat.

After all, this kind of behavior of luring/forcing users to check in and share in the Moments that has lasted for nearly half a year has had an extremely bad impact on the environment of the Moments. The scope of impact is so wide and the duration of the impact is so long. If you were WeChat, could you tolerate it?

(I have seen people who stick to the clock-in schedule for 180 days. They are really amazing and not just ordinary people.)

Moreover, in today's era when knowledge payment is attacking like a flood, if WeChat does not control it, it will definitely have a great impact on the traffic of Moments, which is not conducive to the healthy development of WeChat ecology.

What’s the point of relying on the fission of WeChat ecosystem development without good fan traffic? So I still support WeChat’s approach.

3. There are no restrictions on the ways to increase followers

There are thousands of ways to increase your followers, don’t limit yourself to just your circle of friends.

It has to be said that with fans becoming more and more expensive today, everyone's worries and anxieties are not unreasonable, and Nezha also understands this feeling very well. After all, fission is a good way for many organizations to acquire users at low cost.

At the same time, we also need to know that there is more than one way to increase followers, and there are many other ways to acquire users.

For example, the following 6 types:

1. Add followers to "private domain" communities

We can not only share event posters in Moments, but also in WeChat groups. WeChat groups do not have this traffic limit, and we can even choose to share them on Weibo.

At present, I am having a good time in the community, for example: Baby Plays English. Public reports show that as of May 2018, there were more than 2,000 online class study groups, each with more than 100 users, where users can learn, share and communicate in the group.

Therefore, this time WeChat only targets the behavior of checking in and sharing in the Moments, and does not propose to prohibit sharing in WeChat groups.

2 Offline insurance fan increase

If you want to acquire users steadily and have KPIs to meet, you can learn about offline paid fan-adding, which includes WiFi fan-adding, claw machine fan-adding, photo printer fan-adding, flight waiting treasure fan-adding , etc. You can combine various methods according to your needs and the characteristics of the users you want to acquire.

📍 Main paid ways to add followers

01. WiFi fan increase

02. Refill toner for photo printer

03. Add fans to claw machines and game machines

04. Vending Machines

05. Tissue machine, electronic scale, power bank

06. Airport Smart Seat

Users acquired through different online and offline channels will have different characteristics. Those who run public accounts can try it. Who knows, this method may be very suitable for your public account.

Finally, I would like to share with you a quote from Bacon: There are many successful people in the world. It is not necessarily because they are better than you in doing things, but simply because they dare to try more than you.

Related reading:

1. WeChat public account promotion | How to contribute to big accounts to increase followers?

2. How to attract new users through WeChat promotion operations?

3. Mini Program Promotion: How to attract 100,000 new users in two weeks? 4

4. 16 methods to promote WeChat public accounts that you should know!

5. Review of the Public Account Promotion and Follower Increase: How to Increase Followers by 200,000 in 3 Months?

6.How to use the official account? WeChat public account operation skills!

Author: iTypesetting

Source: iTypesetting