QQ Kandian advertising format and material specifications!

QQ Kandian is a high-quality content consumption interactive platform developed based on the massive users and relationship chains of mobile QQ. Through the dual entrance push of QQ Kandian public account in the message area and Kandian in the dynamic area, it automatically pushes corresponding hot information to users in different regions, covering the whole country, with the characteristics of exclusivity and strong exposure.

1. QQ Kandian article bottom information flow advertising

Native information flow, high click-through rate; flexible sales to match different promotion needs

Display location: Mobile QQ - Highlights - Click on the article - Related recommendations at the bottom of the article page

Material specification: Graphics: Graphics, 240*180px, 30kb

Sales method: click bidding, exposure scheduling

Daily impressions: 80 million

2. QQ Kandian text-based large picture ads

Large traffic and high conversion rate; multiple sales methods to match different promotion needs

Display location: Mobile QQ - Highlights - Click on the article - Large image ad at the bottom of the article page

Material Specifications:
Single image: 1000 560px, 90kb
Video: 16:9, 1280 720px, 5s-30s, 51200kb

Sales method: exposure bidding, click bidding, exposure scheduling

Daily impressions: 150 million

3. QQ Kandian floating video ads

Focus on young people, accurately match content and interests; immersive video format, large traffic, high conversion rate

Display location: Mobile QQ - Watch - Click on any video - Enter the floating video ad

Material Specifications:

Sales method: Exposure bidding, exposure scheduling

Daily impressions: 200 million

4. QQ Kandian homepage information flow advertising

Focus on young people, accurately match content and interests; Mobile QQ has the only dual entry recommendation, and the advertising entrance is shallow; relying on the user relationship chain, amplify the brand influence, and integrate product and effect

Display location: Mobile QQ-Views-Information Stream Ads

Material Specifications:

Sales method: exposure bidding, click bidding, exposure scheduling

Daily impressions: 250 million

If you want to place QQ Kandian ads, there are two ways to place ads:

1. Find a local Tencent social advertising agency;

2. Contact Qinggua Media to open an advertising account.

Here, the editor recommends that you choose Qinggua Media to place QQ Kandian advertisements! Because Qinggua Media has professional advertising marketing consultants and professional advertising optimizers who can help everyone with advertising placement and advertising optimization.