"The first choice for new energy Internet high-energy vehicles": creating high-energy experience with high-energy technology

"The first choice for new energy Internet high-energy vehicles": creating high-energy experience with high-energy technology

Focusing on user needs, creating the ultimate experience with high-energy technology, and achieving the ultimate first choice of the times. Driven by SAIC Group's "innovation-driven" strategy, Roewe ei6, the "preferred new energy Internet high-energy vehicle", is promoting the emergence of an unprecedented lifestyle!

On April 19, SAIC Motor's Roewe ei6 was launched at the Shanghai Auto Show. The new car has three models: 45T Hybrid Internet Smart Enjoy Edition, 45T Hybrid Internet Zhizun Edition and 45T Hybrid Internet Zhizhen Edition. The official guide price is 201,800 yuan to 222,800 yuan, and the price after deducting subsidies is 165,800 yuan to 186,800 yuan. Roewe ei6 is built on SAIC Motor's new generation modular MIP platform, equipped with SAIC's world-class "blue core", "green core" and Internet "three engines" power, with a comprehensive fuel consumption of as low as 1.5L per 100 kilometers, and has an ultra-long cruising range of 705km, the latest intelligent interconnection system and a series of high-end luxury configurations. With all-round "high-energy" performance, it creates an ultimate user experience and becomes the "preferred new energy Internet high-energy car" of this era.

Focus on "high-energy technology": intelligent interconnection + advanced driving assistance to create a new trend in travel

With the rapid development of new technologies such as new energy, big data, cloud computing, and artificial intelligence, SAIC Motor has taken the lead in proposing the "four new trends" of electrification, networking, intelligence, and sharing in the automotive industry and has made careful arrangements. As an important product in the process of SAIC Motor's "four new trends", Roewe ei6 has possessed new energy, Internet, and intelligent genes that are ahead of the automotive industry since its birth. It is equipped with the intelligent interconnection system jointly developed by SAIC Motor and Alibaba, as well as the advanced driver assistance system, which brings users the ultimate travel experience with "high-energy technology".

"High-energy technology" takes intelligent interconnection to the extreme. The entire Roewe ei6 series is equipped with SAIC's latest intelligent interconnection system, with a standard 10.4-inch Internet screen and a 12.3-inch full LCD interactive virtual instrument. The instrument screen can synchronously display 3D navigation information, entertainment information, communication information and other content, which has a futuristic sense of "Internet car". In addition, Roewe ei6 also has intelligent personalized navigation, fine voice interaction, remote vehicle control, 4G communication, in-car WiFi and other functions, and provides charging pile search and real-time electricity price inquiry information for users' pain points of "difficult to find charging piles", making travel more secure. The system is also fully connected to Alipay, and Alipay payment can be realized in car maintenance, refueling, parking and other aspects, bringing users the most intelligent, practical and high-quality travel experience.

"High-energy technology" brings the safety experience to the extreme. Roewe ei6 is equipped with advanced driver assistance systems that are only available in luxury cars. Its ACC adaptive cruise control, AEB automatic emergency braking, LDWS lane departure warning, etc. provide users with ultimate safety protection and comfortable and convenient control experience; SAS intelligent speed assistance system can actively identify speed limit signs and push speed limit information to the dashboard, providing real-time prompts to avoid speeding; IHC intelligent headlight control system can automatically switch between high and low beams, and there is also ultimate safety guarantee for night driving. In addition, high-end configurations such as 360° panoramic reversing images and remote parking make travel smarter, more humane and safer.

In addition, in terms of battery safety, Roewe ei6 adopts the most stringent international battery safety standards. The battery pack is developed in accordance with the UL2580 certification standard and has passed the highest civilian IP67 certification for dust and water resistance. In addition, SAIC has also made an 8-year/120,000-kilometer three-electric system warranty and a 8-year/120,000-kilometer battery degradation commitment of no more than 30%.

The ultimate "high-energy experience": powerful internal "core" and high-end configuration bring luxury car-level driving experience

In addition to the advantages of "high-energy technology", Roewe ei6 also has a "powerful core" and a series of high-end configurations. The ultimate "high-energy experience" brought by this will make users "addicted".

The ultimate driving experience comes from SAIC's "Blue Core + Green Core" strongest hybrid system. Roewe ei6 is equipped with a 16T turbocharged engine and EDU intelligent electric drive gearbox, with a comprehensive maximum power of 228 horsepower and a comprehensive maximum torque of 622 Nm. It has strong power output, available on demand, and has a driving smoothness that is superior to that of fuel vehicles; the ultra-quiet electric motor cooperates with the vehicle's NVH to create a high-energy silent experience that exceeds its peers; the maximum comprehensive driving range can reach 705km, turning the mileage anxiety "pain point" into a "sweet spot"; the comprehensive fuel consumption per 100 kilometers is as low as 1.5L, minimizing travel costs. In addition, Roewe ei6 also provides a variety of "custom" driving styles, taking into account both ultimate control and fuel economy.

The ultimate driving quality is due to a series of high-end luxury configurations. The Roewe ei6 is equipped with a knob-type electronic gearshift commonly seen in luxury cars, which makes the control simpler and more convenient, and enhances the luxurious temperament. The Roewe ei6 is also equipped with an IAQS in-car air quality control system and a PM2.5 full-effect air dust filtration system, allowing users to be fearless of smog and creating a healthy and high-quality riding environment for the whole family.

The ultimate driving quality requires an ultimate appearance and comfortable driving space. Roewe ei6 was created by a team that has won international top design awards such as "iF DESIGN AWARD 2017". It adopts Roewe's new design language "Rhythmic Design" and has an ultra-low wind resistance of 0.25, which is comparable to luxury cars. The integrated design of the ring-wing air intake grille and the 360° wind shadow waistline create a highly original design. Roewe ei6 has the widest body in its class at 1835mm, the best wheelbase in its class at 2715mm, and the largest internal horizontal width in its class at 1479mm. The spacious and atmospheric interior riding space meets the new pursuit of Chinese family users for super large space, spacious and light luxury. In addition, the soft package ratio of Roewe ei6 reaches 80%, and the seats are made of Italian Alcantara technology fabric, which reflects the high driving quality with a sense of advanced customization.

The ultimate purchase and use cost brings higher convenience. The price of Roewe ei6 is less than 190,000 yuan after deducting subsidies, and it can also enjoy exclusive free new energy license plates, purchase tax exemptions and other benefits; pure electric driving can meet daily commuting, and the daily electricity cost is about 5 yuan, and the use cost is super low; there is no restriction on driving and purchase, and daily travel is very convenient. In addition, SAIC also gives users charging piles, which can be charged at home, which is very convenient.

SAIC Motor deeply integrates new energy and Internet technologies to create the "preferred new energy Internet high-energy vehicle" Roewe ei6, which provides users with a new travel option with all-round high-energy performance and an ultimate high-energy experience. At a price of less than 200,000 yuan, it brings consumers the experience of a 500,000-level luxury car, making users "addicted to driving and using it". After having high-quality products such as Roewe RX5, Roewe eRX5, and Roewe i6 and gaining widespread recognition from consumers, the launch of Roewe ei6 has continuously improved SAIC Motor's "Three Engines" high-quality vehicle lineup and further met the new needs of this era.

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.

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