The iPhone SE is aimed at users who have never used a smartphone.

Yesterday, Apple released the iPhone SE at its press conference, which can be seen as an upgraded version of the iPhone 5s released in 2013. The model is equipped with a 4-inch display, A9 processor, 12-megapixel rear camera, supports Apple Pay, but does not provide 3D Touch function.

For consumers who are used to using Apple products, this model does not have any unique selling points. Outside analysts believe that the reason Apple launched the 4-inch iPhone is to attract users who have never used a smartphone.

In addition, Apple hopes that with the iPhone SE, they can further expand their market share in places like India or China, because for consumers in these places, the iPhone SE is not only cheaper, but also offers almost the same hardware configuration as the iPhone 6s.

However, the biggest drawback of this machine is that it only uses a 4-inch display and is not equipped with 3D Touch function. Of course, for the potential consumers of this machine, they will not care much about these two shortcomings.

In fact, at present, most users do not pay much attention to the screen size of smartphones. For example, when teenagers first came into contact with smartphones, they did not care too much about the phone parameters. If they really cared about the parameters, they could ask their parents to buy them a phone like iPhone 6s.

Before the iPhone SE, Apple had also launched a slightly modified version of the previous model after releasing a new model, such as the iPhone 5c. However, the iPhone 5c launched at that time could be said to have no sincerity at all, and I wonder how it will be this time.

Do you think this conscientious "iPhone 5s" with upgraded configuration will be very attractive to users?

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.