When it comes to optimization, we mostly talk about on-site optimization. On-site optimization emphasizes that everyone should pay attention to keyword optimization and corresponding layout. Everyone pays attention to text optimization, so many people ignore image optimization. The recent updates to Baidu’s algorithms have once again raised the requirements for articles. So, what kind of articles will attract Baidu spiders? Zhongwei SEO Training: What kind of articles will attract Baidu spiders? 1. Article Title Setting a good article title is the beginning of success. It can be said that a title can affect the clicks on an article. In fact, when we read articles, most people are title-oriented, which shows the importance of the title. 2. Website Content There are many clickbait titles, but we also have to do a good job in article content. It is not difficult to see that large search engines are scoring website content. The quality of articles is assessed based on user browsing time, quantity, reposts and likes. 3. The article is easy to understand User experience has always been what we emphasize. Therefore, don’t use all the professional terms in your articles. Try to make them easy to understand so that users can understand them better. 4. Both pictures and texts Reading an article that consists entirely of text will inevitably cause reading fatigue, making it difficult to finish the article. More pictures can not only add some vitality to the article content, but also better explain the article content. Improve reading experience. 5. Proper Guidance The purpose of building a website is not only to get ranked, but also to bring benefits to the company. Therefore, when writing articles, we can appropriately recommend the company's products and appropriately add links to communicate with the company or place orders. This can also allow customers to become interested in the product and find you as soon as possible, thereby improving the conversion rate of the website. |
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