What are the settings in Baidu bidding account settings?

How to enter the account settings Click to enter "Search Promotion"--Click "Settings"--Click "Account Settings" ( Dongguan Network Promotion Feng Chao)

What are the settings in the account settings? 1. Budget settings: The daily spending limit of the entire account. If the planned budget is higher than the account budget, the offline time will be when the account budget is spent.

2. Promotion region setting: If the planned promotion region is not set, the account promotion region will prevail. If a separate promotion region is set, the planned promotion region will prevail.
3. Activation duration setting (keywords and creatives submitted by customer service require us to click to activate): Within the activation duration, if you do not click the "Activate" button, the system will automatically activate these keywords/creatives for you when the activation duration expires. Automatic activation will start at 0:00 am on the first day after the activation time you set has expired, and can usually be completed before 7:00 am on the same day.
4. Search intent positioning: The keyword is "hotel" and the Beijing area is placed. When netizens search for "hotel" in other areas, the promotional content will not appear. However, if they search for "Beijing hotel", the promotional content will be displayed. Once the account level is enabled, the plan level can be set up and enabled. If the account level is closed, the plan level setting will be invalid.
5. Baidu Tieba traffic: Display the keywords and creatives you set on the Baidu Tieba page; Tracking settings: Automatically set tracking parameters for the promotional URL placed on Baidu Tieba, which helps you collect statistics and understand the effect
6. Search partner network: The promotional content will be delivered to the search partner network at the same time, and the bidding ratio of the search partner network can be set.
7. Target customer follow-up investment:
Automatically locate the following two types of target customers for you:
(1) Internet users who have recently searched for your purchased keywords or related intent keywords multiple times (2) Internet users who have recently browsed your website pages or pages similar to yours multiple times We will increase the display of phrase matching keywords by expanding the matching mode based on the current search of target customers.
8. Nighttime Smart Investment: If this function is turned on and the account promotion time is not set for the evening, but the account budget has not been fully spent, it will automatically help you to place the promotion at night until the account funds are fully spent.
9. Exact match extension:
For example: "Flower price" (exact match) can get traffic for "flower price".
Regional word expansion: keyword "Zibo English training" (exact match). After enabling this function, netizens in Zibo may also see your promotion results when searching for "English training"

10. Intelligent creativity: autonomously generated creativity after mining and refining from the account's historical titles, descriptions and landing page data; including autonomous optimization of titles and descriptions
11. Advanced creativity: Systematically mine sub-chain styles and text styles from account titles, creatives, and website content and present them to netizens
12. Display on the same platform: If your keyword ranks in the top 3 of Baidu's advertising positions, then the same keyword can display 2 ads, occupying 2 advertising positions, increasing the click rate of netizens
13. Clues lead to repeat customers
14. Intelligent mining of dynamic copywriting through clues
15. Data analysis reminder: When your data increases or decreases by 20% or more compared with yesterday, a reminder will appear in the list, prompting you to view the details in the data analysis panel.
ps: Generally, target customer follow-up investment and nighttime smart investment will be closed, and other settings can be enabled according to personal needs