The site consumption of the search bidding account is stable, but the conversion volume has decreased. Now that the consumption has been reduced, there is no effect in expanding keywords based on good conversions. What should I do?

The site consumption of the search bidding account is stable, but the conversion volume has decreased. Now that the consumption has been reduced, there is no effect in expanding keywords based on good conversions. What should I do?

The keyword report is mainly about keyword display, clicks, consumer conversion, etc. The display volume in the keyword report is related to the word selection. Choosing words with a high Baidu Index will result in a high display volume, because more people search for them. Clicks are related to creativity. Only when the creativity meets the keywords and attracts attention will clicks be generated. Under normal circumstances, a click-through rate of more than 2% is considered qualified, and the higher the rate, the better. The more accurate the traffic is, because accurate traffic is the most important thing. The most important thing is conversion. You can check which keyword has the highest conversion, so that you can focus on optimizing the keywords with high conversion. Finally, the matching mode is very important for display. Choosing a wide display will definitely result in more traffic, but the traffic may not be so accurate. Choosing an accurate matching mode may result in accurate traffic, but the traffic may be less. The keyword report should be used in conjunction with the keyword search report to better build your account. Other answers:

The site consumption of the search bidding account is stable, but the conversion volume has decreased. Now that the consumption has been reduced, there is no effect in expanding keywords based on good conversions. What should I do?

1. Daily work content of Baidu bidding 1. Check the website to see if it can be opened and whether the speed is too slow. If there is any abnormality, contact the website maintenance staff immediately. 2. Check the consulting tool. Check whether the online consulting tool is working properly and confirm with customer service. 3. Check if yesterday's offline time was ahead of schedule.
2. What should I do if the bidding hosting effect in Chengdu is not good?
As competition becomes increasingly fierce, competition prices are getting higher and higher, and advertising costs are rising accordingly, but the promotion effect has not been improved. Why is this? In what aspects is the effect of price hosting reflected? Let’s start with the account keyword structure. Keywords are what guide visitors...
3. Learning skills for building a bidding account for Baidu promotion. What is the fastest way to create a new Baidu bidding account and use it the fastest. Although this is a shortcut, if you learn some related skills, you can do it better and turn "plagiarism" into "re-innovation". Next competition...
4. How can I make my promotion rank around the third position on the left? How do I know my PPC position?
Promotion is in the third position on the left. This can only be achieved by paying for Ali services. If you want to see your own bidding ranking, take a look at the Business Advisor on Ali’s homepage, which may be able to help you. . Other answers: [1]. What are you promoting? In the promotion management interface…………


5. Not all products are suitable for bidding promotion. As for which products are suitable for Baidu bidding promotion, bidding outsourcing companies believe that they have the obligation and responsibility to analyze in a simple and easy way. Your product may not be suitable for Baidu promotion. About user habits: The company's products............

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