What are the offline application scenarios of mini programs? What is Mini Program for offline merchants?

What are the offline application scenarios of mini programs? What is Mini Program for offline merchants? Let’s follow Feng Chao from Dongguan to take a look!

The application scenarios of using WeChat Mini Programs are as follows:

1. Diversification of customer acquisition channels

There are many traffic entrances for mini programs: public account association, sharing among friends, keyword search, nearby display, etc. Physical stores can use mini programs to display products, book services, sell products, etc. Users can enjoy the services you provide anytime and anywhere through mini programs, and experience the fun of online and offline shopping without leaving home.

2. Users can come back after leaving . One of the biggest features of mini programs is that they can be used and left immediately without the need for downloading. For physical stores, this is both a disadvantage and an advantage. Therefore, you can use your own membership system or official account, take advantage of the message push function, conduct secondary development of fans and members, increase the stickiness between customers and physical stores, and tap more potential business value. When users develop fixed consumption habits, they will also bring more potential customers to businesses.

3. Mini Programs are more efficient “employees”

For physical merchants, mini programs are cashiers, salespeople, and promoters. Users can use mini programs to complete a series of services such as shopping, comparison, ordering, and payment. With only one month's salary as a cashier, you can easily create a small program that meets the merchant's requirements. In this way, the labor costs saved by merchants can be used to expand customer base. Although physical operations are fraught with difficulties, breakthroughs are inevitable as long as we adapt to the trend of the times and develop a perfect marketing strategy. In this era, mini programs have become a key step in attracting traffic for physical businesses.

Jimifeng Network builds its own mini-programs for merchants in various industries. WeChat ID: 18673936764