How to operate Kuaishou short video on behalf of others?

Kuaishou is a short video platform that has entered the hearts of more than hundreds of millions of young users with its life-like videos, making them love it. At the same time, the short video marketing model has quickly been favored by major advertisers and has become the main means of operation today. Short video marketing has stimulated their consumption and purchase of products, thereby monetizing the advertisers' products.

However, the operation of any platform requires experience and professional skills. Therefore, advertisers want to quickly realize product monetization through Kuaishou’s agency operation . So, is Kuaishou’s information flow promotion and operation useful? How much does Kuaishou charge for agency operation? Let me tell you about this:

1. Is Kuaishou’s information flow promotion and operation useful?

Kuaishou agent operation is definitely useful, otherwise why would there be so many Kuaishou agents active on the mobile Internet platform, and there would not be so many advertisers looking for agents for optimization. The advantages of Kuaishou agent operation are as follows:

1. Ability to obtain accurate users

Blind advertising will not only increase operating costs, but also cause disgust to some potential users. Therefore, Kuaishou agents will help advertisers analyze the characteristics of product target users and discover their preferred types and advertising formats, so as to push products and services of interest to them in a targeted manner, improve user stickiness, and help advertisers obtain accurate and effective traffic.

2. Improve advertising effectiveness

Kuaishou agents who operate Kuaishou ads will create targeted ads based on users' needs and interests, and deliver them in different time periods based on users' consumption habits to ensure that each ad delivery can achieve the maximum advertising effect, thereby reducing delivery costs and increasing advertising revenue.

Therefore, Kuaishou’s agency operation is more reliable. This is because all funds are in the hands of the advertisers themselves, who have independent control over the funds allocation. They can control the funds allocated by setting daily, weekly, and monthly maximum spending amounts to ensure that the advertising costs do not exceed their affordable range.

2. How much does Kuaishou charge for agency operation?

Kuaishou’s agency operation charging model is related to the agent chosen by the enterprise and the advertising billing method.