Hailin SEO Training: How to enable search engines to quickly index updated website content?

Springs are clear and sweet because they have a continuous supply of water; trees are deep-rooted because they have a continuous supply of nutrients. For a website, article content is like water and nutrients. Only by constantly updating the content can the website gradually become stronger. Website content updating is a daily must-do for every webmaster. Many people think that as long as the website content is updated, our maintenance task is completed. In fact, this is not the case. The purpose of updating articles is to enable search engines to crawl our website content and display it. Therefore, in order to allow search engines to quickly include our updated content, we still have several necessary things to do after that:

1. Attract spiders to updated website content

If your website is a small or medium-sized website with low weight and small content, spiders will not come often. After we update the content, we'd better attract spiders to it. Figuratively speaking, it is like inviting spiders to our website for a big meal as a reward (a kind of feeling of currying favor with the powerful). Over time, you will fatten up the spiders and your website will be included. The specific method of attracting spiders is to move the link address of the updated content location to some high-authority external link channels and send a few external links to quickly attract spiders to our website.

2. Submit the new content URL to Baidu Webmaster Channel

The first is to crawl the latest content through crawl diagnosis, the second is to ping the new content link using the Ping service, and the third is to submit the new content link through "URL submission" in data submission. These three methods have the same intention, which is to inform Baidu that our website has new content and to quickly crawl and update it. Baidu officials also said that these three methods cannot guarantee that they will be included after submission, but what I want to say is that no matter whether your submission will work or not, it is certain that these practices will benefit the website and have no harm.

3. Keep relevant records to avoid duplication of updates

This is a matter of detail. As the website content is updated, the amount of content is increasing. If you don’t keep a good record of each updated content (for example, record what keywords are used, what the content theme is, etc.), when you are faced with a huge amount of content later, you are likely to repeat the update. This is not conducive to SEO optimization, and it will affect the user experience. Therefore, after the website content is updated, you must remember to keep relevant records.

The above three points are the suggestions that Dongguan SEO Feng Chao makes to webmaster friends. Perhaps you will feel that it doesn’t matter whether you do these or not, and the effect is not very significant, but what I want to say to you is: if you pay a little more than others now, you will gain more than just a little in the future.