I made one million a year selling health products. Can I make money selling health products for the elderly?

I once attended a training course at a certain institution, which professionally teaches you how to learn Baidu bidding, and how to sell high-profit products through online advertising technology, 5,000 to 10 million, and money makes money. This training class is an offline face-to-face class of 3 days and 2 nights. The tuition fee was 2,500 yuan at the time, and now it has risen to 6,000 yuan. Several offline sessions are held every year.

I made one million a year selling health products. Can I make money selling health products for the elderly?

I also went to study and listened to the course. After listening to it, I went home and couldn't sleep all night. The profits were too huge. During this learning process, I concluded that the highly profitable products are now mainly concentrated in the following five areas.

High-profit products for women's beauty

High-profit products for men

Elderly people want health products with huge profits

Children need to be smart and high-profit products

Companies want to make money from high-profit products

Making money by selling health care products is a high-profit product for the health of the elderly. We often see many people placing bidding ads on Baidu, and there are also people placing TV shopping ads on TV, such as "Naobaijin", which is a health care product for the elderly.

It is said that Shi Yuzhu made his fortune with this product. In 2000, he became the most indebted person in China overnight with a debt of 250 million yuan. Later, he made a total of 50 billion yuan by relying on two health products for the elderly, "Melapixel Broadband" and "Golden Partner". He is a very legendary figure and my idol, and is called the godfather of entrepreneurship by many people.

From this success story, we can see how much money health products make and how lucrative they are.

As ordinary people, it is impossible for us to spend tens of millions of yuan like Li Yuzhu and go to major TV stations every day to advertise. This is unrealistic, unless you are a rich second-generation and your parents give you 5 billion yuan to practice, and if your business fails, you can just go back to work at Wanda.

Many grassroots Internet entrepreneurs, children from poor families, may have their own legitimate jobs in the early stages of their entrepreneurship, and Internet entrepreneurship is just a side job for them, so they do not have much start-up capital, and their entire assets may be only a few thousand or tens of thousands of yuan. So under such financial conditions, if you ask them to start a business and come up with hundreds of thousands of dollars, it is not likely to be feasible.

Therefore, you can only do some low-cost, high-profit projects to make money. Those of us who have been online for some time know that after reading some tutorials about online entrepreneurship, most of the entrepreneurship mentors recommend that you sell high-profit products online, such as health care products, hair loss products, weight loss products, etc. This type of product makes money the fastest, with small investment and big returns.

It is a very simple way of thinking to make one million a year by selling health products. This kind of money-making thinking is called traffic thinking. The earliest group of people who used this kind of thinking in the PC Internet era were those who sold health products online. Most people could make one million or even tens of millions a year. At that time, making money was as easy as picking up money.

If you want to make one million a year, you need to learn network target analysis.

A year is divided into 12 months, each month has 30 days, and a day has 24 hours.

The money-making formula for the goal of 1 million:

1 million/12 months = 83,000

83,000/30 days = 2,700

2,700 = 2,700 yuan

Through this formula, we find that to make 1 million a year, we need to earn 83,000 per month and 2,700 per day. So within a year, we can make 1 million. It's very simple.

We can apply this mindset of making $1 million a year to selling health products online.

The goal is to earn at least 2,700 yuan a day. We only need to find a health product that can make a profit of 2,700 yuan per order and sell it to customers.

Maybe you will say that the profit from your health products is not that high, only 500 yuan. If so, you need to sell 2,700 yuan/500 yuan = 5.4 orders a day. You only need to sell about 5 to 6 orders of health products a day, and you can also make one million a year very easily.

According to my understanding and observation, people who sell products with high profits will apply this kind of money-making thinking, but I found that most people still cannot make money, and even suffer losses and lose advertising fees.

For example: Now people are selling health products on Baidu. I spend 100 yuan on advertising every day. My product reaches 1:3. I can make 300 yuan by spending 100 yuan. So if I want to make money, I need to constantly increase the traffic of my bidding page. Then I need to constantly increase the intensity of advertising. If I increase it to 1,000 yuan, I can make 30,000 yuan. If I increase it to 100,000 yuan, I can make 300,000 yuan. Damn, it's too profitable.

Many people use one way of thinking to sell health products on Baidu, but in the end, more than 80% of them lose money because the cost per click on Baidu has increased. It was 0.3 yuan per click 10 years ago, and 3 yuan per click 10 years later, a 10-fold increase. It becomes very difficult to make money by placing ads.

Faced with the current situation, if you want to make money by selling products with high profits, then you need to learn to think from other people's perspectives and learn the back-end thinking and money-making model.

For example: The same two people go to Baidu and spend 1,000 yuan a day to place advertisements to sell health products. One uses traffic thinking and the other uses the goal decomposition method of earning 1 million yuan a year.

The other person uses user thinking and backend thinking.

After two people had been placing ads on Baidu for a while, the one who used traffic thinking found that the cost per click on the ad was very high, which resulted in the advertising fees being consumed very quickly, and the 1,000 yuan was soon gone. The number of converted orders was only 1, and sometimes there was none. Under this situation for a long time, this person did not have a fortune in his hands, and felt that he could not make any money, so he stopped placing ads and stopped playing this game.

Another thing is that the same is true during the advertising process. In the early stage, the input is greater than the output, but it does not lose money because it plays on the user thinking and back-end thinking. That is, if I don’t make money on the front end, I can lose money on advertising. It doesn’t matter.

I guide customers to WeChat, and with a user-centric approach, I recommend some effective and conscientious health products to customers. After customers experience good results from taking health products for the first time, they will develop a sense of trust in the health products we sell and will make repeated lifelong purchases, ultimately cultivating them into lifelong customers.

Customer lifetime value (V) = number of lifetime purchases by a customer (t) × average order value (AOP) × profit margin (r)

If we calculate using this formula, you will find that although you will lose money in the early stages of advertising, you can actually make money after a period of time, and you can make money continuously.

If you want to make money selling health products, it is important to obtain a customer list.
In addition to acquiring customers through online promotion and traffic generation, we can also acquire customers offline when selling health products. Whether it is online or offline, as long as you can obtain the contact information of accurate customers at a low cost, you can make 100% of the money.

There are two common ways to sell health products offline and obtain a customer list.

1. In offline communities, streets, and vegetable markets where the elderly often go, post a large number of promotional advertisements for these elderly people to see. If the elderly have this need, they will actively contact you.

2. Organize some free medical activities at the entrance of the community, such as free help for the elderly to measure blood pressure, free small gifts, free medical consultation, etc., and ask the elderly to leave their contact information through registration.

There are many ways to obtain customer sources. You only need to master one or two of them, which is already good enough.

Final Thoughts

Is selling health supplements profitable? As long as you learn to use user thinking, back-end thinking, and target analysis, it is easy to make one million a year. Any grassroots entrepreneur can do it, with low cost and big money.