Taiyuan SEO training: Why is website optimization ineffective? Why is SEO not ranked?

Many friends have just started SEO, but found that their websites are not ranked. Then it may be that the following problems have occurred. Let me explain to you why sometimes going back to optimize will have no effect and the SEO ranking will never go up.

Why is website optimization ineffective? Why is SEO not ranking?

1. The main keyword is over-optimized

Website SEO optimization should be carried out after clarifying the keywords. Most of the optimization staff mainly push various friendly links around their own keywords. Whether it is friendly links or external links, all the key content must be carried out around the keywords. Sometimes some keyword content is added, it just appears once in the title, but the content has nothing to do with the title. In this case, the keywords are not crawled for content sharing as the most important thing. Although this frequency is not prohibited in website construction, if you continue to increase it intentionally, it will have a bad impact.

2. Not considering user requirements

User requirements are something that must be taken into consideration no matter which process you are doing. The most important purpose of website SEO optimization is to present it to users, so the content of the article must take user requirements into consideration to the greatest extent. Many websites now pay attention to the pictures placed on the website, because many contents customers like to see. Most websites seem to have everything from the outside, but the concept of using long-tail keywords and the discovery of user needs are completely unrelated. In other words, no matter how complete your material preparation is, it is not what users need, and naturally your ranking will not improve.

3. The market competition for keywords is too fierce

If this happens, the cost of service keyword SEO optimization will be higher than bidding. In this case, if you only do your basic optimization work well, there is still no way to rank up. Therefore, in addition to your own SEO optimization, you also need to add Baidu bidding promotion to increase the weight, and another thing is to change the keywords. In a sense, without changing the meaning of the keyword, use other words to express it, which is the alias keyword often mentioned in the Internet six-color marketing system. The use of this word must be low frequency and not common, so that the chance of ranking will be greater. You can also use skycc promotion tools to do keyword ranking.

4. Not reflecting a sense of uniqueness

The content of one website is no different from that of other websites. If there is no difference, it means that it has no personality and uniqueness of its own, and there will be no reason to attract users. Therefore, for a website, the life of the website lies in the fact that in addition to having valuable content, it must also be different from other websites. If you can maximize the value of your content and reflect your greatest differences, it will not be a problem to rank you higher.

SEO optimization is becoming more and more difficult. When the optimization work is just started, you may be able to make appropriate changes to the length of keywords and the placement of keywords. However, in order to continue to get a good ranking in the later stages, you must think of more updating methods to add, so as to achieve the best results.