Guide to submitting new apps to the App Store for review in Apple iOS 9
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In the tenth lecture, we mentioned the details that need to be paid attention to when updating applications and the use of Apple’s shortcut channels. Today, we will further explore the veil of iTunes Connect, present to everyone the information that new apps need to prepare before review, and further share the App Store mailbox function. Pre-trial documents As we all know, when uploading a new application in the iTunes Connect background, you need to fill in various complicated information. It seems complicated. If you can figure out all the information and prepare it before uploading the new application, the review will be relatively simple. The following will focus on introducing the various materials that need to be submitted when uploading a new App in the iTunes Connect background. Do not wait until the upload to start preparing, as this will seriously affect your upload process and material quality. If serious, it may even affect the App’s review results and subsequent promotion plans. I hope you can pay enough attention to it. 1. Basic App Information (1) App Name: The name of your App displayed in the App Store. The name length cannot exceed 255 characters; (2) Primary language: If the app information is not localized for a particular country's App Store, the app information will be presented in the primary language (ie English); (3) Category: The category that best describes this app. After iOS 8, the "Category" option is increased to two choices. The first column is required, and the second column is optional. When selecting a "Category", you need to consider the relevance to the App and the competitive pressure; (4) Rating: This App rating will be displayed in the App Store of all platforms. It is based on the most complete rating on the App platform, that is, over xx years old. Taking sex toys as an example, their rating should be "17+", which means adults; (5) Version: The App version number you want to fill in. The numbering should follow the software version specifications. Keyword changes can only be made when the version is updated; (6) Description: A description of your App, which is used to explain its features and functions in detail. It will also be used in your Apple Watch App. The purpose of the description is to allow users to quickly understand the product and generate interest in it, provide users with a way to contact them, and promote interactive communication between product operators and users. Limited to 4,000 characters; (7) Keywords: One or more keywords to describe your App. Keywords will make App Store search results more accurate. Keywords are separated by commas. If the daily additions of the App itself are OK and you want to increase the coverage of keywords, you can consider removing the English commas. The keyword length cannot exceed 100 characters; (8) New features of this version: Describe the new features of this version of the App, such as what new features have been added, what improvements have been made, and what errors have been fixed. Limit 4000 characters. 2. App comprehensive information (1) Package ID: The package ID must match the ID you use in Xcode. This ID cannot be changed after you upload the first build. (2) SKU: an ID unique to your app. This ID will not be displayed in the App Store. (3) Apple ID: an ID automatically generated for your app. This ID is automatically generated by Apple. You do not need to prepare it in advance, just keep a record of it. (4) App Icon: This icon will be used in the App Store. Its format must be JPG or PNG, with a minimum resolution of at least 72 DPI and using RGB color space. It cannot contain layers or rounded corners. (5) App video preview and screenshots: Screenshots must be in JPG or PNG format and must use RGB color space. App video previews must be in M4V, MP4, or MOV format and cannot exceed 500 MB. A total of 5 screenshots and 1 App video preview. a． Image size = 3.5 inches: 640 x 960 / 4.0 inches: 640 x 1136 / 4.7 inches: 750 x 1334 5.5 inches: 1242 x 2208 / iPad: 768 x 1024 b. Video size = 4.7 inches: 750×1334 / 5.5 inches / 4 inches: 1080×1920 / iPad: 900×1200 3. App website information (1) Technical support website (URL): Your App technical support information website (URL). This URL will be displayed in the App Store. Required; (2) Marketing URL: Your App marketing information URL. This URL will be displayed in the App Store. Optional; (3) Privacy Policy URL: The privacy policy URL of your organization. Apps that are targeted at children or offer auto-renewing in-app purchases or free subscriptions require a privacy policy. In addition, apps that require account registration, access using an existing account, or as otherwise required by law also require a privacy policy. It is also recommended to use a privacy policy for apps that collect user or device-related data. Optional; (4) Apple TV Privacy Policy: The privacy policy applies to apps designed specifically for children or apps that offer auto-renewing in-app purchases or free subscriptions. It also applies to apps that register accounts, access users' existing accounts, or as otherwise provided by law. It is also recommended to use a privacy policy for apps that collect user or device-related data. If none, this field is optional; (5) Copyright: The name of the person or entity that owns the exclusive rights to your App, preceded by the year the rights were acquired (e.g., "2008 Acme Inc"). Please do not provide a URL; (6) Business representative contact information: You can provide additional information for your App in the Korean App Store. This additional information will only be displayed in the Korean App Store. You need to provide your name/address/zip code/telephone number/email address/country; (7) App regional scope document: additional information about your app that will be helpful to the review process, including any special app settings required during testing. Optional. 4. App Review Information (1) Contact Information: Your organization’s contact information if the App Review team has any questions or requires additional information. (2) Demo Account: Your organization’s contact information if the App Review team has any questions or requires additional information. (3) Notes: Additional information about your app that may be helpful during the review process, including any special app settings required for testing. Limit 4000 characters. 5. Price and Pricing (1) Price: This price determines the App Store price and your revenue. If your app is free, select “Free”. If you sell your app, you must have a Paid Applications Agreement; (2) Start Date: The date on which the new price will take effect on the App Store. This price is adjusted at the beginning of the day. To adjust the price immediately, select Today. (3) End Date: The date on which this price is adjusted to the initial App Store price. This price is adjusted at the beginning of the day. One day's sale must end at the beginning of the next day. To make this price permanent, select No end date. 6. In-app Purchase Information (1) Type: The reference name will appear in iTunes Connect and Sales and Trends reports, but will not appear in the App Store. The reference name cannot exceed 255 bytes; (2) Product Name: a unique identifier used for reporting, which can be composed of letters and numbers; (3) Product ID: the retail price of this in-app purchase subscription; (4) Price Tier: check the price list to fill in (the price list is available on the background); (5) Review Snapshot: You must upload a screenshot before submitting the in-app purchase for review. This screenshot is for review purposes only. It will not show up in the App Store. Screenshots must be at least 640x920 pixels and at least 72 DPI. 2. App Store official email list In communicating with operation partners and developers, I found that everyone did not quite understand the official email address provided by Apple, nor did they know exactly what functions the email address had. Today, I will list the functions of these email addresses. 1. [email protected] is an email address for inquiries or consultations regarding App review and in-app purchases. The specific related content details are as follows: (1) Requests for expedited review; (2) Notifications of review status updates; (3) Notifications and inquiries about in-app purchase status; (4) Notifications and consultations after an app is rejected. 2. [email protected] for inquiries related to App payment finance. The specific details are as follows: (1) payment status inquiry; (2) issues related to Apple's payment to developers; (3) consultation on financial statements. [email protected] for income and tax-related issues, including tax returns. [email protected]/sales trend report understanding, loss, discrepancies and other issues. [email protected] is the email address for handling bank account information changes. 6. [email protected] for infringement issues. If there are copyright infringement issues with App Store apps, you can file a complaint directly. If you find that an app has put your brand name first, you can file a complaint through this email address. [email protected] to modify relevant information, including email address, company contact address, team agent (agents have the right to generate release certificates); make corresponding inquiries and refunds to ADC, etc. [email protected] mainly involves questions at the code level, the use and viewing of crash logs, and Xcode-related issues can also be consulted through this email address. 9. If you encounter any problems when registering an account, please contact [email protected]. [email protected] Basic information processing of iTunes Connect, including name, rating, keywords, pricing, localization, etc.; there are also some other trivial matters that are not related to the above email addresses, which I will not explain in detail one by one. For operations staff, the email addresses they often contact are: [email protected] (handling review issues), [email protected] (handling infringement issues) and [email protected] (handling daily issues). 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