Douyin is a small business with zero threshold to make money with a daily income of 600+. All you need is hands!

Did you know? Emojis can not only be used for picture battles, but are also good at attracting traffic and monetizing short videos ! Recently, when the editor was browsing Douyin, he found that he could always see a large number of accounts that posted "shared emojis" videos. After investigation, he found that quite a lot of people have recently attracted traffic and monetized by sharing interesting emojis. So, today I will share with you a short video drainage project: Douyin emoticon package account

From Tieba to Douban and Weibo, to the popular short video platforms such as Douyin and Kuaishou today, this project has always existed. It is a very old project. The only difference is that the way of attracting traffic to each platform is different. However, there are always people operating it, which means that it still has profits and room for operation.

Today, the editor will talk to you about several points about the monetization and traffic generation of Douyin emoji package accounts from two aspects: revealing the project gameplay and monetization methods.

01. The rules for analyzing the Douyin emoticon package account are still the same as before. The editor will first show you the music account on Douyin so that you can have a basic understanding of the account.

These accounts have a very impressive number of fans, and the average number of likes for works of the better accounts is over 10,000, and the interactivity is very strong. We commonly call these accounts emoticon accounts.

At present, in many short video projects, the emoji account can be said to be 0 cost and very basic. If you have ideas, you can try it. It is highly scalable. So how can ordinary people start to make money by making emoji accounts?

In fact, it is very simple. The core gameplay of this project is to post various interesting and fun emoticon videos on Tik Tok to attract users to increase the number of followers of the account, and then monetize the attracted traffic by directing it to WeChat.

The technical requirements for video editing to create a Tik Tok emoticon account are very low, and there is no need for cool special effects. Most of the content is completed through simple PPT-style picture carousels. Once you become proficient in it, even if you are a novice, it only takes about 10 minutes to make a video.

But one thing needs to be noted, accounts like emoticons are very homogeneous, so it is best to use real-person dubbing, which will make them more recognizable and more popular.

After figuring out the basic gameplay, the next step is to shape the account and content.

1. Content Type

The content forms of Douyin emoji packages mainly include the following:

Simulate chat (publish "hot spots + voice + chat screenshots + emoticons + popular BGM" video)

A series of emoji jokes (a work composed of several emojis from the same series and real-person dubbing to tell jokes)

The title of the copywriting is mainly to find some popular memes, jokes, and short sentences that can show off. You can look for them in the hot posts on Weibo. The choice is mainly based on the type and preferences of the fans. There is never a shortage of jokes on Weibo’s hot search list, which is a very good source of content and copywriting materials.

2. Material collection

The emoticon materials for the video can be collected by searching emoticon websites on Baidu or public accounts and Weibo that specialize in posting emoticons. You can search for bloggers on major platforms to select suitable emoticon packages.

You can also refer to your peers directly, but it is recommended that you collect emoticons by yourself.

In addition, you can also buy them directly on Taobao, but the biggest disadvantage is that most of the emoticons are outdated.

3. A few points to note:

The content of the account should be absolutely vertical, without any other types of works. The cover of the work should directly reveal the core of the video content, so that users can know what they can get from this account at a glance when they click on the homepage;

The speed of Diego's emoji package updates is very fast. You need to keep up with the hot spots and popular emoji packages. The combination of emoji packages and popular memes will have a higher chance of explosion;

Keep collecting emojis every day. It will be more popular if you can string them together into a short story or a series.

02. How to monetize after gaining followers?

There are many ways to monetize this type of Douyin emoticon package account. The editor has summarized the following methods, hoping to be helpful to everyone:

1. Drain traffic to WeChat

Leave your WeChat account in your signature, background image, private message, comment area and other channels to attract fans to your personal WeChat account. Once the traffic increases, you can monetize it through CPM, Taoke and other methods.

2. Window display

You can add some household products and snacks to sell in the window, and there will be no problem as long as the price is controlled within 30 yuan.

3. Drain traffic to the official account

Put the Douyin account and the official account together to form a small matrix, use interesting and funny emoticons with funny jokes to attract fans, and set up automatic replies on the official account to guide users to get pictures.

Then leave your public account information in your signature. If fans want the original picture, they can get it from the public account.

There are many ways to monetize in public accounts. There are two existing ways to monetize:

"Traffic owners" earn income through click-through rates of advertisements within articles;

Accept advertisements and mini-program malls dispatched by media;

If conditions permit, you can do it in batches and double your income.

4. Account transactions

Another way to monetize is account trading. The audience of emoticons is quite wide. As long as the materials are good, it is not difficult to increase the number of fans. You can sell the account after accumulating a certain number of fans.

However, the editor would like to remind everyone here that this method of monetization is illegal and is an act that the authorities have been cracking down on. It is not recommended that you use this opportunistic method to monetize.

5. Sell tutorials

The last hardcore way to monetize is to do project training and sell tutorials. Currently, this project is relatively saturated on Douyin, and some hardcore merchants have begun to package the methods and sell them.

Okay, that’s all for today. If you have any questions about this project, please feel free to discuss in the comment section.