2020 Double Eleven strategy, 2020 Double Eleven activity strategy!

2020 Double Eleven strategy, 2020 Double Eleven activity strategy! The Double Eleven Shopping Festival is approaching. I believe that many shopping enthusiasts can no longer contain their joy and have put their favorite items into the shopping cart or collection. The following is the 2020 Double Eleven shopping guide prepared by Dongguan editor Feng Chao. You are welcome to refer to it.

2020 Double Eleven strategy, 2020 Double Eleven activity strategy!

【Double Eleven Shopping Guide】

1. Select products in advance for collection. On the day of the event, many merchant pages will change. The products you liked before may be troublesome to find. The smart way is to collect the things you want to buy first, so that you can instantly find what you want to buy on the day of the event and buy it quickly. From the 1st to the 10th, look for things with attractive prices and small quantities, collect the pages, and queue up in advance. After 12 o'clock in the evening, a huge number of people rush in. As long as you pick the right number and color, you don't need to ask the customer service, just do it.

2. Make consultations in advance. On the day of the event, most businesses receive a huge number of inquiries. Sometimes a customer service representative has to deal with hundreds of customer inquiries at the same time. By the time the customer service representative answers your question, a long time may have passed. Some popular products may have already been sold out. It is recommended to inquire about the details of the products you want to buy in advance so that you don’t need to inquire on the day of the event and can buy directly.

3. Before the Alipay pre-recharge activity, you should see the products you want to buy, make a sufficient budget, and then leave enough money in Alipay. Don’t wait until the day of the activity to recharge, as it will be too late.

4. Increase the online credit limit of your credit card. Many people use credit cards bound to Alipay to shop. Under normal circumstances, there may not be too large a transaction amount. However, on Double Eleven Day, the total amount of shopping by many people is relatively large. It is recommended to check your credit card payment amount and daily online credit limit. If the budget exceeds the authorized limit, you need to increase the daily transaction authorization limit as soon as possible.
5. Activate the Alipay quick payment function. The so-called quick payment means that you can successfully pay by entering a payment password, which saves you from logging into the online banking and entering your account password, etc., saving a lot of time. It is very necessary in large-scale events. (Reminder: Pay attention to your bank card's daily spending limit. If your budget exceeds the limit, it is best to increase the limit in advance to avoid affecting the smooth progress of shopping on the day)

6. Pay attention to the merchant's activity rules. You should check the merchant's commitments, activity rules, and after-sales processing yourself, which will avoid unnecessary after-sales troubles.

【JD.com Double 11 Strategy】

JD.com’s Double Eleven Strategy 1: Compared with 3C products, JD.com is most fully prepared in daily necessities and personal care and cosmetics this year. In the daily necessities category, fresh food, personal care and cosmetics, mother and baby products, etc. are the main players. "All the famous imported milk on the market this year can be bought on JD.com," Li Xi, vice president of JD.com Group, told reporters.

JD.com’s Double Eleven Strategy 2: In fact, JD.com started to focus on fresh food last year. Through vigorous alliances, JD.com has now signed direct supply agreements with eight famous domestic liquor brands. The coverage even far exceeds that of vertical e-commerce for liquor, making it the only e-commerce platform in China that achieves direct supply from manufacturers with the eight famous liquor brands, including Moutai, Wuliangye, Yanghe, Langjiu, Jiannanchun, Fenjiu, Gujinggong, and Dongjiu.

JD.com’s Double Eleven Strategy Three: In terms of milk powder, a few days ago, 16 major brands including Abbott, Wyeth, Nutrilon, Karicare, Nestlé, Dumex, Biostime, Heinz, Fonterra, Yili, Feihe, Junlebao, and Yashili jointly endorsed JD.com, confirming that their products sold by JD.com are 100% authentic, proving that JD.com is the brand’s officially authorized online sales channel or authorized retailer.

In terms of personal care and cosmetics, many well-known brands under Shanghai Jahwa, Procter & Gamble, Unilever, and L'Oreal have signed strategic cooperation agreements with JD.com. They not only authorize the brands, but also use the brand's resources for joint promotion. For example, "The Voice of China" sponsored by Pechoin has embedded JD.com elements in its ground-based hard advertising.

JD.com’s Double Eleven Strategy Four: In addition to the rapid growth of self-operated daily necessities categories, the growth rate of clothing categories mainly supplied by third parties this year is almost comparable to that of daily necessities categories, and JD.com is also sparing no effort to promote this. "Daily department stores and clothing are Tmall's main categories. JD.com has made great efforts in these two areas, which to some extent is also impacting Tmall's 'base camp'. In this year's Double Eleven report card, compared with 3C products, JD.com's 'battle report' in daily department stores is particularly critical." The above analysts pointed out.

【Double Eleven Shopping Guide】

“Double Eleven” shopping guide 1: Prepare sufficient funds in Alipay, or bind a credit card with a large limit to ensure timely payment. My friends, your wallet may not be full, but your Alipay account must be full. Also, the annual Double Eleven event should not be missed.

“Double Eleven” shopping guide 2: first select the products you want to buy and bookmark the stores. On Double Eleven Day, many stores will definitely have limited product stocks and limited discounts. Be prepared in time, screen the products you want to buy, and don’t miss the opportunity! Pay attention to the store activities. Many stores hold daily activities with very low discounts.

“Double Eleven” shopping strategy three: buy products with high cost performance, expensive products and small inventory first. When choosing Double Eleven products, you should consider the price-performance ratio as the criterion, and then buy the more expensive and less stocked products among your selected products. This is an annual event, expensive items may not have such discounts, so don't lose the big picture for the small!

“Double Eleven” shopping strategy four: consult with the seller in advance to learn about the event details. On the day of the Double Eleven event, time is tight. To seize the time to buy affordable products, you must know yourself and your opponent, know the event details in advance, and make the purchase and payment when you see it!

Double Eleven Shopping Guide 5: Prepare various coupons and get discounts on top of discounts. Some stores allow discounts on top of discounts. To seize this great discount, choose the right opportunity and buy the product in seconds.

“Double Eleven” shopping tips six: stay alert and set the alarm clock. There are many discounts on Double Eleven Day that need to be flash sales, and they will be sold out at midnight, so you should get a good rest in advance, get enough rest, and prepare for the flash sales five minutes in advance.

Double Eleven Shopping Guide 7: Follow the official Weitao and receive coupons in time. The Weitao product launched by Taobao is very popular. Many merchants also push coupons, discount information, etc. on Taobao's wireless terminal - Weitao. Therefore, it is also a good choice to follow the official Weitao to obtain timely information about your favorite sellers.