Self-marketing personal IP creation course

Learn to master: Build personal IP, let customers trust you and understand you, and promote your personal brand before selling anything.

Chapter 1: Introduction

1.1: Lecturer Introduction 02 minutes 10 seconds Last updated [Free]

Chapter 2: Why Market Yourself

2.1: Why do you need to market yourself? 06 minutes 21 seconds Last updated [paid]

2.2: Homework 00 minutes 17 seconds [free]

Chapter 3: What is Self-Marketing?

3.1: Longzhong Strategy - Self-Marketing for Job Seekers 03 minutes and 54 seconds [paid]

3.2: Three Visits to the Thatched Cottage - Self-Marketing for Entrepreneurs 03 minutes 07 seconds Last updated [paid]

3.3: 9800 yuan - Self-marketing for training teachers 02 minutes 03 seconds Last updated [paid]

3.4: Homework 00 minutes 13 seconds [free]

Chapter 4: Personal IP

4.1: What is IP? 02 minutes 18 seconds [paid]

4.2: Four major misunderstandings about personal IP 05 minutes 46 seconds [paid]

4.3: Academician Yuan Longping - The fragrance of plum blossoms comes from the bitter cold! 01 minutes 26 seconds [paid]

4.4: Reflexivity Principle - Internal and External Influence 02 minutes 50 seconds [paid]

4.5: Four key points of personal IP 01 minutes and 15 seconds [paid]

4.6: Continuous output of IP is a kind of wealth 01 minutes 48 seconds [paid]

Chapter 5: Positioning

5.1: Positioning - a big subject 01:19 [paid]

5.2: Language Nails, Visual Hammers 01:30 [paid]

5.3: At first glance, arouse interest first, then remember the language 01 minutes 00 seconds [paid]

5.4: PhD student showing off his certificate - Visual Hammer 00 minutes and 30 seconds [paid]

5.5: Who are you? Three Questions of the Soul 01:47 [paid]

5.6: Positioning, Matching, and Blocking 03 minutes and 13 seconds [paid]

5.7: Non-caffeinated non-cola 01:44 [paid]

5.8: 2000 yuan per set 01 minutes 49 seconds [paid]

5.9: Low threshold does not mean high success rate 01 minutes 55 seconds [paid]

5.10: It's not the online experts who are stealing business, but other offline peers 03 minutes 42 seconds [paid]

5.11: Comparative Positioning Method-I am the Second 01 minutes and 22 seconds [paid]

5.12: Positioning, Positioning and Positioning - Douyin Master 03 minutes and 27 seconds [paid]

5.13: Homework 00 minutes 16 seconds [free]

5.14: Homework 00 minutes 16 seconds [free]

Chapter 6: Personality

6.1: Character set 00 minutes 25 seconds [paid]

6.2: 6 million fans - uniform dress - personality 02 minutes 26 seconds [paid]

6.3: Liang Shiqiu - The quality of clothes reflects the character of a person 04 minutes 28 seconds [paid]

6.4: Self-disciplined Trader - Character Setting 00 minutes 59 seconds [paid]

6.5: Six key points of character setting 02 minutes 34 seconds [paid]

6.6: "Weakness of Human Nature" Where your interest lies, that is where your ability lies. 02 minutes 38 seconds [paid]

6.7: Share your monthly plan on WeChat Moments 02 minutes 25 seconds [paid]

6.8: High School Grade 1-Carving a Target on the Desk 01:23 [Paid]

6.9: Say your wish openly 02 minutes 21 seconds [paid]

Chapter 7: Private Domain Marketing

7.1: Groups - Simple Networking 01:29 [Paid]

7.2: Key points of group operation and maintenance 03 minutes 12 seconds [paid]

7.3: Self-marketing of true-to-life performances 04 minutes 57 seconds [paid]

7.4: Active communication in the circle of friends - Like and reply 02 minutes and 06 seconds [paid]

7.5: Five-piece set of self-marketing 01:29 [paid]

7.6: 5 Million Fans-Serial 02 minutes 17 seconds [paid]

7.7: Summary of the key points of Moments update 01:39 [paid]

7.8: Homework 00 minutes 16 seconds [free]

7.9: Homework 00 minutes 16 seconds [free]

Chapter 8: Relationships

8.1: The discovery of the little caddy: 85% of success comes from efficient social skills 01 minutes 33 seconds [paid]

8.2: Farage's father boldly expressed his wish 04 minutes 42 seconds [paid]

8.3: Career, health, family - the three major topics of networking 02 minutes 22 seconds [paid]

8.4: Kevin Kelly's 1000 Iron Fans Law 02 minutes 29 seconds [paid]

8.5: Almost any product, any idea, has 1000+ fans on the Internet 02:08 [paid]

8.6: Stranger Evolution 02 minutes 42 seconds [paid]

8.7: There are at least 3 noble people in life - go find them 03 minutes 38 seconds [paid]

8.8: Upward social interaction - Find noble people from big guys 05 minutes 47 seconds [paid]

Chapter 9: Organization of Networking

9.1: Why should personal connections be organized? 04 minutes 23 seconds [paid]

9.2: What do we do when we get together? 02 minutes 25 seconds [paid]

9.3: Friends circle study group-double effect easy operation 01 minutes and 40 seconds [paid]

9.4: Self-discipline-positive energy 03 minutes 04 seconds [paid]

9.5: Connections - Interpersonal Network 03 minutes 17 seconds [paid]

9.6: Paid social networking is also a sense of ritual 02 minutes 37 seconds [paid]

9.7: Four reverse thinking of networking 02 minutes 06 seconds [paid]

9.8: Organizational Ritual Sense 02 minutes 56 seconds [paid]

Chapter 10: Class Reunion

10.1: Successful Book Club 01:15 [paid]

10.2: Optimization of Book Club 04:59 [paid]

10.3: A professor and two doctors explain to you, and nine MBAs from famous schools accompany you to study 00 minutes and 28 seconds [paid]

10.4: Dousou Alumni Reunion - One class, 8 classic books read repeatedly 00 minutes 32 seconds [paid]

Chapter 11: Public Domain Customer Development

11.1: Traffic fans funnel 01 minutes and 51 seconds [paid]

11.2: Pain, Itch, Pleasure, Tears, Laughter, Urine, Selling, Bright Groove 01 minutes and 37 seconds [paid]

11.3: Wash powder three-piece set 03 minutes 54 seconds [paid]

11.4: Getting started: (1000 accurate fans - 100-person group - 10 loyal fans) * 100 = 1000 loyal fans 04 minutes 48 seconds [paid]

11.5: Homework 00 minutes 16 seconds [free]

Chapter 12: 9 ways to proactively expand your customer base

12.1: Watch 02 minutes and 14 seconds [paid]

12.2: Search 00 minutes 28 seconds [paid]

12.3: Advertisement 00:38 [paid]

12.4: Private Message 01:29 [paid]

12.5: Like 00 minutes and 50 seconds [paid]

12.6: Group 01:09 [paid]

12.7: Comments 01:55 [paid]

12.8: Live broadcast room 05 minutes 03 seconds [paid]

12.9: System Recommendation 03 minutes 38 seconds [paid]

Chapter 13: Dousou Marketing

13.1: Sell Yourself - Self-Marketing 00:47 [Paid]

13.2: Joe Girard's monthly statistics 02 minutes 20 seconds [paid]

13.3: Dousou Marketing Method-Daily Work KPI (Quantity/Time) 03 minutes 21 seconds [paid]

13.4: Dousou Marketing Method Summary 03 minutes 38 seconds [paid]

Chapter 14: Dousou Learning Method

14.1: Role models close to us - 2018 Tongji outstanding alumni 01 minutes 57 seconds [paid]

14.2: Douyin-Unstoppable 07 minutes 44 seconds [paid]

14.3: Private and Public Domains in the Short Video Era 02 minutes and 15 seconds [paid]

14.4: The biggest beneficiary of sharing is yourself 02 minutes 22 seconds [paid]

14.5: MBA Study Method 03 minutes 19 seconds [paid]

14.6: Dousou Learning Method