Why can e-commerce mini programs break the bottleneck of merchant development?

With the rise of mobile Internet, the development of many physical businesses has become increasingly difficult. Faced with such a situation, everyone is actively seeking transformation. The rise of mini programs at this time has brought hope to the majority of businesses, but of course some businesses may also express doubts about this. In view of this, let’s talk in detail about why mini programs can break the bottleneck of business development.

Why can mini programs break the bottleneck of business development?

For traditional merchants, their stores can only cover users within a few kilometers. Users in other places will give up because they are too far away even if they want to buy. Therefore, the size of traditional stores is relatively small, especially after the rise of mobile Internet. Mini programs can break geographical restrictions and enjoy the benefits of more than one billion WeChat users. Their user base is extraordinary.
Experience convenience When people go shopping at a store, they are often affected by many factors, such as traffic, time, flow of people, etc., which can easily lead to uncomfortable feelings. Based on the mini program, everyone can make purchases and place orders without leaving home, and then have the goods delivered to their homes. Even for businesses that require offline experience, you can make an appointment and queue up in the mini program, and then go directly to the merchant to consume when the time comes.
For traditional businesses, the most important thing for development is to have the support of more loyal members. If it is limited to offline, it will be difficult for businesses to maintain these member users. However, if we use mini programs, we can continuously hold activities to attract everyone's active participation and cultivate their loyalty. This will enable us to maintain everyone's loyalty to the merchant and continue to go to the merchant's store to shop.
Anyone who has done traditional marketing knows that the cost is getting higher and higher, while the effect is getting worse and worse, but businesses will find it difficult to survive without marketing promotion. Online, through mini programs, you can conduct online marketing promotions, such as in WeChat Moments, groups, official accounts, etc., to attract users to the mini programs to make direct purchases, or then use the mini programs to direct users to merchants’ stores for consumption.
From the above aspects, it can be seen that traditional merchants encounter bottlenecks in the offline development process. If they can actively seek changes and develop WeChat applets, they will definitely be able to help merchants break through the current development bottleneck, bring about new development, and take their sales to a new level. But if merchants are always hesitant, their advantages will gradually disappear after everyone has developed the mini program.

Guangzhou Jimifeng Technology Co., Ltd. is a comprehensive network company integrating Tianhe WeChat development, Tianhe WeChat applet development, Tianhe applet development, Tianhe applet development and operation, Tianhe applet development and operation promotion and Guangzhou brand promotion. （TEL:15915862505）.