What are the media search tools commonly used by new media operation experts?

What are the media search tools commonly used by new media operation experts?

I once naively thought

Search for resources online

Only Google and Baidu are in a foreign love relationship

Until I grew up and became an operator

Finally, before the "Search Engine XX is Dead" screen was flooded

I realized the true meaning of search.

That means everyone goes to their own home and finds their own mother

Want to find what you want

First you have to find the right place

After all, digging for gold in shit

Not everyone can do it

Want to search for data, hot spots, pictures

Movies, e-books

Where should I search?

I don't tell ordinary people

Today I will tell you

Search WeChat articles

1. Sogou

weixin.sogou.com

I still remember when I was 15 years old

Some people swear that

It will be gone in less than a year.

Who would have thought that it would cooperate with Tencent and Zhihu

It has become a must-have search engine for new media people.

Because it can not only search for public account tweets

You can also search for answers on Zhihu within the site

2. New list

data.newrank.cn/articleSearch.html

You can search for recent tweets/hot articles of a public account

(The premise is that the public account has entered the new list)

You can also search for articles using keywords

3. WeChat search

Just search it yourself on WeChat! !

The current search function in WeChat

The classification is much more complete than before

It's good to use it on mobile

PC is not recommended.

Search big data

1. iResearch

data.iresearch.com.cn/Home.shtml

A reflection of the overall Chinese Internet,

Objective situation of mobile Internet market

Big Data Service Platform——BY The platform

We can view these 7 types of data for free

Mobile APP Index, PC Wed Index

Mobile Device Index, Mobile Channel Index

Online Film and Television Index, Overseas APP Index

Online Advertising Index

2. Micro Index

data.weibo.com/index

Data analysis tool for Sina Weibo

You can find out firsthand

The spread trend of a hot topic on Weibo

Because the web page is currently being upgraded

So for now you can only view it on mobile

3. Baidu Index

index.baidu.com/v2/index.html#

Open the website

Enter the keywords you want to search

For example, "bald"

You can quickly know its

Trend Research

(PC & Mobile)

Demand Map

(Rise and fall of related word search index)

Public Opinion Insights

(What articles are reported online)

Human Portrait

(Which province’s population is paying attention to this hot topic)

4. Digital English Index

www.digitaling.com/dindex

Can be used to evaluate the overall strength of some agents

The marketing performance of each brand

The premise is that the brand has entered the digital English network

5. New list

www.newrank.cn

The current ranking of works on mainstream platforms

There are also data related to the work/account

WeChat, Weibo, Toutiao, Douyin...

6. Vlinkage

www.vlinkage.com/datatop.html

Fan circles are commonly known as the "V list"

Linked to the Xunyi Index

Provides indexes of entertainers, film and television variety shows

The complete list will be announced on the Weibo account every day

7. Satellite TV

Weibo account: Satellite TV Things

The most comprehensive national TV ratings data

Updated every Monday to Friday morning

Generally speaking, the 52 cities have the highest ratings value.

Want to see real-time ratings data

You can also go to Huanwang

www.csm-huan.com/index.html

8. Movie Box Office

Mobile APP can do it

These two goods

【Cat's Eye Professional Edition】

【Lighthouse Professional Edition】

E-book search engine

1. Jiumo's Book Search

www.jiumodiary.com

A book search tool with a very kawaii design

Supports searching e-books in multiple formats

TXT, MOB, EPUB, AZW,

PDF etc etc

2. Kindleshare

sk.kindleshare.cn

A very simple e-book search engine

Supports searching TXT, MOB, EPUB,

AZW, PDF format

The most convenient

It can push files directly to kindle

3. Bitter Melon Book Plate

www.kgbook.com

It's a very old website.

The format of each book depends on the sharer

No need to log in to download, very convenient

Searching for all sorts of things

1. Magnetic Cat

www.cilimao.cc

Very powerful website

Anyone who uses it will know!

Short films, books, software

Documents, animations, etc. can all be searched

2. Bug Tribe Quick Search

search.chongbuluo.com

This website! One word! ox!

The world is mine with one stop in hand!

It almost all

All the search channels you can think of are integrated together

Whether it is the whole platform or within the site

Search resources, articles, music...

No problem at all

Its community is also very interesting.

You can go and see it when you are fishing.

Search marketing cases and hot articles

1. Qinggua Media

www.opp2.com

A practical website that integrates copywriting, promotion, operation and marketing

2. Operations Uncle

www.yunyingdashu.com

Operation and promotion case analysis

New media people and operators should go there every day

At least you can know what topics are hot in the circle recently.

3. Shuying.com

www.digitaling.com

Same reason as above

Search design materials

1. 【Fanke Quick Picture】

Simple and easy-to-use online mapping tool

I use it to make my cover.

https://kt.fkw.com/

Massive templates and more than 40 fonts for you to choose from

Just register and use it for free

Author: Brain Hole Operation

Source: Brainhole Operation

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