Apple unveiled its latest iPad ad hours before the Oscars on Sunday, closing with the words "iPad changes everything," highlighting the product's ability to shoot, edit and produce movies. The voiceover of the ad comes from Martin Scorsese, a famous Hollywood director who has been nominated for an Oscar many times. "Painters, dancers, actors, writers, filmmakers, it's the same for all of you, it's the same for all of us," Scorsese said. "Every step is a first step, every brush stroke is an experiment, every scene is an experience, every shoot is a school. So let the learning continue." Apple worked with students at the Los Angeles High School of the Arts to create the video ad. Like the iPad ad that aired during the Grammy Awards, Sunday's "Movies Made with iPad" ad was shot using an iPad Air 2. As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity. |
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