In the first half of this year, the domestic automobile production and sales market maintained a slight growth trend, with year-on-year growth of 4.2% and 5.6% respectively. Under the sluggish situation of the entire industry, Geely bucked the trend and achieved rapid growth in sales and profits. In the first half of the year, Geely Group's net profit increased by 50% over the same period last year, with a net profit of approximately 6.51 billion yuan in the first half of the year; car sales reached 766,600 units, a year-on-year increase of 44%, setting a record high for the same period in history. The single product "Boyue" performed well, with cumulative sales of 139,100 units in half a year, achieving sales of over 20,000 units for 19 consecutive months. Geely is showing a trend of multiple models working together. In June, seven Geely brand products sold more than 10,000 units in a month. The high-end Lynk & Co brand also performed well, with monthly sales of 9,200 units and cumulative sales of 46,300 units in the first half of the year. At present, Geely Auto has formed a complete product layout from mid-size SUVs to small SUVs, mid-size sedans to compact sedans. The Volvo and Lynk & Co brands focus on luxury and high-end products, while the Geely brand targets the middle and low-end consumer groups. The gradual emergence of economies of scale has promoted the high profit growth of Geely Auto. Geely Auto has taken the lead in completing the initial construction stage as an independent brand. In the future, as the subsequent production capacity is continuously released, the subsequent development costs will be further diluted. As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity. |
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