GAC Aion brand opens a new era of independence, and the super-law smart pure electric SUV Aion Y is launched globally

On November 20 , the 2020 (18th) Guangzhou International Automobile Exhibition kicked off. At the GAC Group press conference, Feng Xingya, general manager of GAC Group, announced that the "GAC Aion" brand will operate independently and build a high-end technology brand. Subsequently, Gu Huinan, general manager of GAC Aion, officially announced that the company was renamed "GAC Aion New Energy Automobile Co., Ltd." and "GAC Aion" will be positioned as a high-end smart electric vehicle brand. At the same time, the fourth model of the Aion family, the "super-law smart pure electric SUV " Aion Y, made its global debut, fully interpreting GAC Aion's " advanced, fun, trendy, and high-quality " technology brand image .

[GAC Aion General Manager Gu Huinan announced that the company was renamed "GAC Aion New Energy Automobile Co., Ltd."]

GAC Aion's brand gene of "advanced, fun, trendy and high-quality" has been deeply rooted in people's hearts

GAC Group started its new energy vehicle business in 2011 and established GAC New Energy Company in 2017. After three years of rapid development, it has innovated a large number of scientific and technological achievements in the fields of EV and ICV , built a new marketing service ecosystem, and launched a new GAC Aion series of products, which are deeply favored by users and successfully ushered in the "Five New Eras". GAC Aion is also known as an epoch-making practitioner of automotive industry reform, accelerating the development of GAC's intelligent new energy vehicle business.

To date, GAC Aion's technologies such as pure electric exclusive platform, "three-in-one" electric drive, GAC's fourth-generation battery management system, ADiGO 3.0 autonomous driving, and 5G smart health cockpit are still world-leading. A series of technological innovations have enabled GAC Aion to form a technological brand image of "advanced, fun, trendy, and high-quality".

The independence of GAC Aion brand will be another milestone in the development of GAC Group's new energy vehicle business after the establishment of an independent company. It demonstrates GAC Group's foresight and assessment of the situation, and its determination and confidence to further enhance its strategic positioning and fully promote business development under the new industrial structure and market situation .

GAC Aion takes "becoming a world-leading and socially trusted green smart mobility value creator" as its corporate vision, and focuses on user experience to continuously foresee the next development point of technology. With a trend-setting attitude, it creates a "technological enjoyment that is one step ahead of others" that transcends the times, allowing every user to enjoy tomorrow's smart life and wonderful experience today, and bringing everyone "smarter companionship" with intelligence, emotion, and trust.

GAC Aion people will firmly practice Aion’s core values ​​- interpreting the times with "foresight", breaking conventions with "innovation", demanding of themselves with "progress", committing to society with "trust", building the future with "sharing", and wholeheartedly creating a new technology industry platform that users, partners, and employees will yearn for.

Looking to the future, GAC Aion will comprehensively promote innovative changes in R&D , intelligent manufacturing , industrial chain , marketing service models and organizational culture, deepen technological innovation from 0 to 1, continue to create world-class products and services, and contribute GAC Aion's wisdom to building a "future smart travel ecosystem" and "sustainable energy utilization ecosystem."

Breaking the inherent rules, Aion Y is born for the aggressive generation

At this year's auto show, GAC Aion launched the "super-law intelligent pure electric SUV" Aion Y for the first time in the world . Y stands for Young . Aion Y breaks all kinds of inherent laws and is especially designed for young people who pursue new trends and dare to innovate .

Based on the hyper-dimensional design concept, Aion Y breaks the inherent car-making thinking and design laws : the surreal appearance of the city in the sky and the angel wing LED headlights are captivating at first sight ; the rich original customized personalized accessories allow users to customize their own personalized car, bringing a variety of trendy sci-fi appearance .

[“Super-Law Intelligent Pure Electric SUV” Aion Y Global Debut]

Aion Y also breaks through the space law. GAC Aion's unique GEP 2.0 pure electric exclusive platform makes this A-class SUV with a wheelbase of 2.75 meters have an amazing interior space that exceeds the S-class . At the same time, it is equipped with the flagship ADiGO 3.0 automatic driving system , all-scenario one-button remote parking and the world's leading memory parking function, integrating the most cutting-edge intelligent driving technology. In-car voice control to shoot videos, 5G light -speed transmission in-car video APP released , making Aion Y a studio , live broadcast room, KTV , and can also realize software iterative evolution, making Aion Y a "smart entertainment living room" for young people.

In addition, Aion Y is also equipped with GAC Aion's latest generation of battery technology, which completely solves the problem of battery thermal runaway, achieves no fire, long battery life, and long life, bringing high quality that will last forever .

The arrival of Aion Y not only inherits the excellent genes of GAC Aion products as the "king of the market segment" and occupies the leading position in the pure electric market, but is also likely to start a key battle with fuel vehicles and break the competition boundary between pure electric and fuel vehicles. Industry insiders predict that if the price of Aion Y is within 180,000 yuan, it will penetrate into the hinterland of fuel vehicles with a very competitive attitude and grab more market share .

GAC Aion builds high-end technology brand

2020 is a special year. GAC Aion has been widely recognized by consumers for its "advanced, fun, trendy and high-quality" technology products and services. From January to October this year, the company sold more than 45,000 vehicles, a year-on-year increase of 72%. It has become the fastest smart car company in the world to achieve production and sales of more than 100,000 vehicles. Both Aion S and Aion V have won the sales crown in their respective market segments.

GAC Aion will position itself as a high-end intelligent pure electric vehicle brand, focusing on user experience, striving to create world-class products and services, and continuously deepening the two major ecosystems of sustainable energy utilization and future smart travel.

In the " 1615 Strategy" under the "14th Five-Year Plan" of GAC Group , we will focus on the "two" leading technologies of intelligent networking and new energy core technologies, and build a technological GAC that leads innovation and continues to create value for customers' mobile lives ! GAC Aion will lead the GAC Aion business into a "new" track of accelerated development with its "advanced, fun, trendy and high-quality" technological products and services, and take advantage of the momentum to start a new journey of further high-quality development of GAC!

As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity.