Smartisan smartphones are popular, but Luo Yonghao’s English is out of fashion
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This month, the Hammer phone was officially released. Unexpectedly, this product, which Luo Yonghao had been brewing for two years, received a lot of bad reviews. Since resigning from New Oriental in 2006, Luo Yonghao seems to have been exploring a new way of development. The twists and turns of his early life did not make him satisfied with stability and comfort. In addition to the current Hammer phone, he also has another English training business. Recently, an insider revealed to the Beijing Business Daily reporter that the Lao Luo English training institution under Luo Yonghao's name has gone into recession. The current situation of Lao Luo English recession In 2008, Luo Yonghao founded Lao Luo and his friends Education Technology Co., Ltd., and carried out English training business under the name of Zhisheng Jiade Training School in Haidian District, Beijing. Bathed in the aura of Luo Yonghao's celebrity, Lao Luo English once attracted many students who came here for his reputation. However, the good times did not last long. As Luo Yonghao transformed into the mobile phone market, English education was no longer the focus of his attention, and Lao Luo English began to go downhill step by step. Opening Lao Luo English's Weibo, the last update was on April 20. Since the beginning of 2014, the few updates seem to show that Lao Luo English has been ignored. Since 2013, many students have raised the question "Is the school closed down?" in the comments, and some people directly @Luo Yonghao, but no one from the school has responded. "Luo Yonghao is still the principal of the school, but he does not teach. The daily management is handled by other colleagues." During the investigation, the teacher of Lao Luo English said so. It is understood that the person in charge of the training class is a teacher named Xu Han. When Lao Luo and his friends Education Technology Co., Ltd. was established, Xu Han appeared as a director. However, according to the informant, although Xu Han is now the main person in charge of Lao Luo English, he has actually joined the Hammer mobile phone to assist Luo Yonghao's Hammer Technology Co., Ltd. in its development. Therefore, the management of Lao Luo English is actually in name only, and the main responsible persons have devoted themselves to new businesses, leaving the training class in a dilemma. Due to the lack of a soul figure, the development of Lao Luo English has gradually stagnated. During the on-site visit, a Beijing Business Daily reporter saw that Lao Luo English is now located in a very inconspicuous corner on the 9th floor of the New Zhongguancun Building. A whole row of unused rooms next to it have their doors locked, which is in sharp contrast to the brightly lit study abroad agency next door. "Before, basically the entire ninth floor was classrooms, about five or six," the informant recalled. "But now the only place for classes is the one in the corner. I'm not sure if there is another one. Anyway, a lot of classrooms are empty." Training supported by personal charm "Most of the students who sign up for the training are white-collar workers, and a large number of them are fans of Luo Yonghao," said the informant. "But now Luo Yonghao has gone to work on mobile phones. No one is in charge of the school, no one is promoting it, and no one is continuing to develop the market. Old students leave after class, and there are no new students. Gradually, no one attends the class." "The busiest time was probably two years ago. In the past, they had large classes, which were boarding classes in the suburbs, but now they don't have any, not even small classes. When I came a year ago, the institution had already started to shrink, but there were still small classes at that time. The largest class I have ever taught was eight people. Some of them have average English proficiency, but they came just because this is the school founded by Luo Yonghao," the informant joked. "Some students worship Luo Yonghao like believers." The official website of Lao Luo English also publishes information about various English test training courses, including small classes and one-on-one courses. Among them, the information about small class teaching occupies an absolutely dominant position. Almost every course is conducted in the form of a small class, and the one-on-one VIP course is only listed as a separate project parallel to other training courses. However, in actual inquiries, Lao Luo English introduced that all small class teaching has been cancelled, and all courses are currently only one-on-one. When asked about the reason, the other party only vaguely stated that it was due to "course adjustment". When talking about how many students there are in the training class now, the training class teacher admitted: "We are only offering one-on-one now, and there are actually not many students." Just last month, Lao Luo English gradually completed the refund work for students enrolled in small classes, only retaining one-on-one VIP teaching, and may not have plans to open small class teaching for a long time in the future. Although Lao Luo English is still recruiting students, which is completely contrary to the "school closure" theory rumored by the outside world, its ambiguous attitude of not explaining or refuting is also very intriguing. Relying on the management of personal reputation, the informant introduced to the Beijing Business Daily reporter: "When I came, Lao Luo English actually had only one full-time teacher, who was the supervisor and was mainly responsible for administrative work and seldom taught students. The teachers who teach here, except for the full-time person, are all part-time teachers. These part-time teachers, including me, did not sign any written agreement or contract when they came to class, but no one wanted to question anything. Because no one signed, and also because everyone felt that Lao Luo was not worthy of cheating such a small amount of money, and there was no need to ruin his own reputation for the money. He would not default on wages, and would also refund the money he promised to refund to the students." It is understood that Lao Luo English has been losing money for a long time. "They basically lose money every month. Even when there were more students before, they were said to be losing money." The person said, "Lao Luo English pays taxes, rent and other aspects on time without missing a thing. Many of these items are not paid by other training institutions, which is one of the reasons for their losses." After Luo Yonghao entered the mobile phone market, the neglected Lao Luo English was further aggravated by losses and lack of management. The instability caused by the large number of part-time teachers and the lack of interest of the top management to continue the development led to the training class on the verge of closure. During the interview, the Beijing Business Daily reporter also contacted the person in charge of Lao Luo English's media, but the other party said that Lao Luo English has relevant regulations and will not easily accept media interviews, and the other party has no intention of revealing more information about Lao Luo English. As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity. |
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