What exactly happened when Lei Jun’s live broadcast resulted in sales exceeding 100 million yuan in two hours?

What exactly happened when Lei Jun’s live broadcast resulted in sales exceeding 100 million yuan in two hours? He revealed that he was suspected of being a fake programmer because of his thick hair

At 8 p.m. on August 16, Lei Jun, chairman and CEO of Xiaomi Group, made his first live broadcast to sell goods. Two hours later, sales had exceeded 100 million yuan.

It is reported that Lei Jun put about 20 products on the shelves during this live broadcast, including Xiaomi 10 Extreme Commemorative Edition, K30 Extreme Commemorative Edition, Xiaomi Super Writable Gel Pen, Xiaomi Weight Scale, 98-inch Redmi TV, Xiaomi Transparent TV, etc. The price of each product ranges from 1 to 49,999 yuan. Some products were sold out as soon as they were put on the shelves, and Lei Jun was repeatedly urged by netizens in the live broadcast room to restock.
At around 10 p.m., two hours after Lei Jun's live broadcast, the staff in the live broadcast room announced that sales had exceeded 100 million yuan. At 0:56 am on the 17th, Xiaomi’s live streaming sales exceeded 200 million yuan.
Lei Jun said that this was his first live broadcast to sell goods and he was very nervous. In order to avoid "accidents", he brought a stack of cheat sheets with him. During the live broadcast, he constantly interacted with netizens. One netizen commented: "How does Mr. Lei maintain his hair? All the programmers have lost their hair." Lei Jun said frankly that he was questioned as a fake programmer because of his thick hair. Lei Jun reminded everyone to protect their hair. Hair transplant is very expensive. Everyone has a villa on his head.
Recently, Xiaomi released a transparent TV, which attracted the attention of netizens and instantly became a hot topic on Weibo. During the live broadcast, netizens asked: "When will the transparent mobile phone be released?" Lei Jun admitted that it is a bit difficult for the time being, and you can first buy a Xiaomi 10 Extreme Commemorative Edition with a transparent back cover to satisfy your curiosity.