Faced with the rise of e-commerce companies such as JD.com and Suning.com, Zhongguancun has long lost its former glory. However, with the influx of Apple's two new products, iPhone 6 and iPhone 6 Plus, into the mainland, Zhongguancun's electronic stores are booming again. A Beijing Business Daily reporter found that all major electronic stores in Zhongguancun are crowded with Apple fans. On September 19, the first US iPhone 6 to arrive in Zhongguancun was sold at a sky-high price of 14,000 yuan; on the 20th, the Hong Kong version of the iPhone 6 arrived in Zhongguancun, setting off a buying frenzy among Apple fans. The Hong Kong version of the iPhone 6 with different configurations was 3,000-9,000 yuan higher than the Hong Kong specialty store. In contrast, Zhongguancun has regained its former bustling scene. Compared with the previous quietness, Zhongguancun has been particularly lively recently. Yesterday, a reporter from Beijing Business Daily was besieged by more than a dozen sales staff as soon as he entered Hailong Building. "Do you want an iPhone 6? It's in stock," "Come to me, the price will satisfy you," "Hong Kong version, just arrived today." A Beijing Business Daily reporter followed one of the sales staff to the store on the second floor. The sales staff introduced that "the 16G version of iPhone 6 is 8,500 yuan, the 64G version is 9,800 yuan, and the 128G version is 10,400 yuan; the Plus version of 16G is 13,000 yuan, 64G is 14,500 yuan, and 128G is 15,500 yuan." The above-mentioned person said, "If you buy it immediately, the price can be negotiated. If you just want to ask for the price, you can talk about it later. We are too busy now." A Beijing Business Daily reporter saw at the scene that many Apple fans crowded the store. Those who bought their favorite versions of the phone squeezed out again, while the sales staff in the store were holding large stacks of banknotes and counting them back and forth. In front of the Hailong Building, scalpers are also very busy. "The US version of iPhone 6 has already arrived, and 14,000 yuan has been taken away. Now the Hong Kong version is here, and Zhongguancun is going to be lively again." A scalper in front of the Hailong Building in Zhongguancun told the Beijing Business Daily reporter, "Zhongguancun Electronics Market is going to be popular again this time. The Hong Kong version is now in stock. I just received 7 today, and now there are only two left." During the conversation, an Apple fan also came up to ask about the price. "The iPhone 6 has arrived, and the Zhongguancun boom that I haven't seen for a long time is back." The Apple fan said, "I live near Zhongguancun, and it has been much quieter in recent years." However, the popularity of the Zhongguancun electronics market caused by the iPhone 6 may not last long. Many store operators in Hailong Building told Beijing Business Daily that the popularity of the Zhongguancun electronics market caused by the iPhone 6 was only a flash in the pan. "Zhongguancun is getting worse every year. This time, we took advantage of the fact that mainland China was not the first region to sell the iPhone 6 and it became popular again. We took advantage of these few days to make some money." As a winner of Toutiao's Qingyun Plan and Baijiahao's Bai+ Plan, the 2019 Baidu Digital Author of the Year, the Baijiahao's Most Popular Author in the Technology Field, the 2019 Sogou Technology and Culture Author, and the 2021 Baijiahao Quarterly Influential Creator, he has won many awards, including the 2013 Sohu Best Industry Media Person, the 2015 China New Media Entrepreneurship Competition Beijing Third Place, the 2015 Guangmang Experience Award, the 2015 China New Media Entrepreneurship Competition Finals Third Place, and the 2018 Baidu Dynamic Annual Powerful Celebrity. |
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