Here are all the expectations for Apple's March 9 event

Apple on Thursday sent out invitations to the media for a special event scheduled for March 9 at the Yerba Buena Center for the Arts in San Francisco, where it is expected to unveil the much-anticipated Apple Watch, the first new product developed under Cook's leadership.

In this regard, the US technology media has sorted out several major news that Apple may announce at this conference. The following are the specific contents:

1. Apple Watch

The Apple Watch will undoubtedly be the core product of this conference. In the past few months, we have seen many Apple executives talk about this product in public to build momentum for it, and this product has already appeared on the covers of some fashion magazines. Therefore, based on Apple's previous press conference habits, the highlight of this conference is undoubtedly the official launch of the Apple Watch.

2. Apple Store

After the launch of the Apple Watch, the Apple Store operation model that has been used for many years may also usher in some changes. Because we believe that Apple will provide consumers with a different shopping experience, and Apple's new global retail director Angela Ahrendts may also make her first speech on stage.

It should be pointed out that no female senior vice president has ever given a speech at an Apple product launch conference before, and the witty and eloquent Ahrendts is the ideal person to reveal the future marketing strategy and retail methods of Apple Watch.

3. Optional wristband styles

At the launch event last September, Tim Cook repeatedly emphasized the diversity of Apple Watch bands, so we are almost certain that Apple will launch multiple watch bands of different styles and materials for consumers to choose from. In theory, all styles of bands are compatible with any version of Apple Watch, but I don’t think many consumers will be willing to buy a sports band for the high-end version of Apple Watch Edition with an 18K gold case.

4. Battery life

At the launch event in September last year, Apple remained silent about the battery life of the Apple Watch, only saying that the product can be charged every night. We believe that Apple will announce the specific parameters of this issue at the launch event next month. From the user's perspective, we naturally hope that the product can last for 1 or 2 days on a single charge, and it will not affect the battery life of our iPhone 6.

5. Upgradability

For Apple Watch Edition users, Apple may launch a service similar to "paid upgrade", that is, upgrading and replacing the internal hardware of the Apple Watch after a certain period of time, while not making any changes to its appearance to ensure that the product can still be used normally after many years. Of course, the fee for this service may be as high as $500-1000. Therefore, for Apple Watch users other than Apple Watch Edition, such a "paid upgrade" service may not make sense at all.

6. Software System

At the March 9th press conference, we will see an introduction to the software for the Apple Watch. From the content of last September's press conference, it is not difficult to see that this product will have map navigation, Siri voice assistant, Apple TV remote control, HealthKit data synchronization and Apple Pay payment functions, so we believe that Angela Ahrendts may also be responsible for this part of the speech.

7. Application Display

According to reports, Apple has already worked with the same group of app developers to develop WatchKit apps, and hopes to demonstrate them at next month's event. From the current news, apps such as airline boarding assistants, information push, and weather forecasts have already completed their development, so the question now is which apps Apple will choose to demonstrate. In our opinion, third-party apps that call the Handoff function may become the focus of Apple's application demonstration this time.

8. Product accessories

We believe Apple will focus on launching a more reasonably priced Bluetooth headset for all versions of the Apple Watch, but we are not sure yet whether Apple will launch different wireless charging docks for different versions of the Apple Watch.

9. iOS 8.1 Interactivity

So far, Apple has not revealed too many details about the interaction between Apple Watch and iOS 8.3. Recently, we have also obtained more information from Apple's internal sources. It is reported that Apple has developed a watch app called "Companion" that can manage the user's Apple Watch settings and the interactive functions between Apple Watch and iPhone. Therefore, we believe that Apple will take this opportunity to officially launch iOS 8.3 and explain the interactive features between Apple Watch and iOS in detail at the press conference.

10. Release time

Generally speaking, the official release date of the iPhone is about ten days after the launch event, and other Apple hardware will be available on the second day after the launch event. However, since this is the first time Apple has released a watch product, it is difficult for us to predict the specific launch date of the product. However, considering that Cook has repeatedly stated that the Apple Watch will be released in the spring, we may need to wait patiently for a while.

11. Prices

It was previously reported that the Apple Watch Sport will cost $349-599, the Apple Watch will cost $599-999, and the Apple Watch Edition will cost as much as $4999-9999. So we can almost be sure that $349 will be the entry price for the Apple Watch, and the price difference between each Apple product is generally around $100.

12. One more thing?

At the launch event next month, we hope to see news about Apple TV, as well as new products such as MacBook Air, iPad Pro and even an Apple stylus. Among them, Apple TV may be the most anticipated product, because this product has not been updated for a long time, and Cook has clearly stated that the Apple Watch can be used as an Apple TV remote control. (