Global iPhone supply is limited in the short term: Apple's US website also begins to limit purchases

Beijing time, March 20th morning news, according to foreign media reports, due to the outbreak of the coronavirus, the supply chain is constrained and Apple has restricted the wholesale of iPhones and other products in the United States.

[[319374]]

Starting this week, each customer can only purchase up to 2 iPhones of each model in the US online store. Customers can purchase more than 2 iPhones in the same order, but they must choose different models, for example, you can buy two iPhone 11s and two iPhone 11 Pro.

The restricted models include the iPhone 8, iPhone 8 Plus, iPhone XR, iPhone 11, iPhone 11 Pro, and iPhone 11 Max. Other products are also restricted, such as the iPad Pro launched on Wednesday.

In February, Apple warned investors that global iPhone supply would be constrained in the short term. The February 17 warning said: "Partners have built iPhone manufacturing bases outside Hubei Province. Although all facilities have reopened, the recovery is slower than expected."

Some software developers need to do development, and some purchases come from large families. It is reasonable for them to buy more than two iPhones. However, from Apple's perspective, dealers from the "gray market" will purchase in large quantities in order to make money, and then sell them to places where there is no stock or out of stock.

Although Apple's online store is still open, its physical stores outside of China have been closed indefinitely.