Information flow creative sharing | 2017 excellent case review, covering 13 industries
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From the end of 2017 to the beginning of 2018, mobile games such as " Love and Producer " set off a wave of development games , and the advertisements of "Love and Producer" on Tencent's social advertising platform were also selected for this high-quality case sharing! In addition, advertisements from five other games were shortlisted - the gaming industry can be said to be the "biggest winner" of this sharing! Of course, advertisers in other industries are not willing to lag behind. E-commerce , online tools , finance, dating, etc. have presented us with the best advertising ideas for their own brands at the end of the year . This time, the editor has selected 30 advertising ideas involving 13 industries for advertisers in various fields! E-commerce platform Industry: E-commerce platform-comprehensive e-commerce Specification: 640*100 Traffic distribution : mobile platform CTR is higher than the same industry: 91% Industry: E-commerce platform-comprehensive e-commerce Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 108% Industry: E-commerce platform-comprehensive e-commerce Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 84% Industry: E-commerce platform-comprehensive e-commerce Specifications: 640*288 Traffic distribution: mobile platform CTR is higher than the same industry: 88% Industry: E-commerce platform-comprehensive e-commerce Traffic distribution: WeChat Communication Virtual Industry: Communication virtualization - communication operator Specification: 640*100 Traffic distribution: mobile platform CTR is higher than the same industry: 106% Business Services Industry: Business Services-Study Abroad Agency Specification: 160*120 Traffic distribution: QQ space CTR is higher than the same industry: 104% finance Industry: Finance-Financial comprehensive platform Specifications: 640*288 Traffic distribution: mobile platform CTR is higher than the same industry: 176% Industry: Finance-p2p online lending platform Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 87% Industry: Finance-p2p online lending platform Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 107% Website Portal Industry: Website Portal-News Portal Information Community Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 74% Footwear Industry: Footwear Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 107% travel Industry: Travel - Hotel Accommodation Traffic distribution: WeChat food Industry: Food-Snack Food Specification: 160*120 Traffic distribution: QQ space CTR is higher than the same industry: 94% Lifestyle Services Industry: Lifestyle Services-Leisure and Entertainment Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 170% Industry: Lifestyle Services-Leisure and Entertainment Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 79% Industry: Lifestyle Services-Leisure and Entertainment Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 104% Digital home appliances Industry: Digital home appliances - mobile phones Specifications: 582*166 Traffic distribution: WeChat CTR is higher than the same industry: 125% Network Tools Industry: Network Tools-Video Music Reading Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 80% Industry: Network Tools - System Software Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 189% Industry: Network Tools - Live Broadcasting Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 97% Industry: Network Tools-Video Music Reading Specification: 800*1200 Traffic distribution: mobile platform CTR is higher than the same industry: 110% game Industry: Games-Leisure Specification: 640*100 Traffic distribution: mobile platform CTR is higher than the same industry: 109% Industry: Gaming Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 104% Industry: Games-Leisure Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 220% Industry: Games - Role Playing Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 169% Industry: Games - Role Playing Specification: 800*1200 Traffic distribution: mobile platform CTR higher than peers: 204% Industry: Games - Role Playing Specifications: 1280*720 Traffic distribution: mobile platform CTR is higher than the same industry: 122% Marriage and Dating Industry: Marriage and dating-Marriage and dating Traffic distribution: WeChat Industry: Wedding Services-Wedding Photography Traffic distribution: WeChat * The copyright of all the above cases belongs to the advertisers and is for learning and communication purposes only. The author of this article @Tencent Social Advertising is compiled and published by (Qinggua Media). Please indicate the author information and source when reprinting! Product promotion services: APP promotion, advertising, Longyou games |
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