How to enable the appearance permission for Taobao Live? What are the requirements for activating the right to appear on Taobao Live?

This article mainly introduces how to activate the pop-up permission for Taobao Live , and the relevant information about the requirements for activating the pop-up permission for Taobao Live. The article gives a detailed explanation of the activation of the pop-up permission for Taobao Live and the things that need attention. Friends in need can read it to learn more.

Taobao Live has become a necessary channel for merchants to promote their products. Many merchants have achieved very good results through live streaming, but some merchants have not seen any results. One of the more important factors is that they have not opened the right to appear in the live broadcast. The live broadcast cannot appear in the live broadcast square and cannot be recommended. So how can Taobao Live open the right to appear? Regarding this issue, come and read this article with the editor. I believe it will be helpful to you.

How to enable the appearance permission for Taobao Live?

If merchants want to open Taobao live broadcast appearance rights, they must improve the following data.

1. Live broadcast frequency.

The frequency of store live broadcasts should be high. It is not possible to live broadcast every day. The frequency of live broadcasts should be controlled stably, and each live broadcast should be longer. This will help to open up the emergence rights.

2. Number of fans in the live broadcast room.

If a merchant opens a live broadcast but has no fan support and no interaction in the live broadcast room, it means that the merchant's ability to operate fans needs to be improved and the platform will not open up the right to emerge. Therefore, we must also do a good job in fan data so that we can improve our ratings.

3. Order volume in the live broadcast room.

Some companies import customers into WeChat during the live broadcast room and do not complete the transaction through Taobao stores. This is not conducive to obtaining the emergence rights. Because Taobao is more interested in increasing the utilization rate of on-site traffic. If you go to other platforms, it will be a loss for them, so they will naturally not give you the right to appear.

What are the requirements for activating the right to appear on Taobao Live?

1. The host's live broadcast environment is also a basic requirement for obtaining the right to appear. If the host is unkempt, the live broadcast room is messy, or the live broadcast with empty shots is invalid, the merchant cannot obtain the right to appear in the live broadcast.

2. If the anchor uses other product pictures as live broadcast covers without authorization, it is also a violation and the anchor will not be able to obtain the right to appear.

3. If the anchor pays attention to selling low-priced and low-quality goods, or even leftover goods of unknown origin, such an anchor will not be able to obtain the emergence rights.

Taobao Live’s emergence rights reflect the platform’s recognition of live streaming, and will directly affect the recommendation strength of live streaming. If the recommendation strength cannot be increased, there will naturally not be many viewers for the store’s live streaming, so merchants must pay attention to optimization.

This concludes this article on how to enable pop-up permissions on Taobao Live and what are the requirements for enabling pop-up permissions on Taobao Live. For more content related to pop-up permissions on Taobao Live, please search Dongguan Feng Chao’s previous articles or continue to browse the related articles below. I hope everyone will support Dongguan Feng Chao in the future!