Baidu search promotion "crowd targeting" upgrade introduction

In order to better reduce the operation and learning costs, we will start from three aspects: crowd management related to the crowd, new crowd creation, and binding crowd to the main process (plan), and comprehensively upgrade the search promotion crowd as a whole.

Overview of crowd delivery upgrade points:

1. Simplify functions to reduce advertisers’ operation and understanding costs: offline system recommendation of crowds, crowd analysis, stores and other functions

2. The creation and management of user behavior and remarketing groups are moved to the Stargazing Pan, and the group classification is more reasonable

3. Unify the visual interaction of people under each marketing goal, which is simpler and easier to understand

1. Product Introduction

2. Operation Guide

Author: Houchang College

Source: Houchang College