How to attract 500 accurate fans to add you every day through Zhihu promotion!

Zhihu, I believe everyone is familiar with it. Although it is not as famous as Baidu, nowadays, when we search for a certain question on Baidu, we can almost always see the shadow of Zhihu in the search results page;

Moreover, many Zhihu Q&A pages are ranked higher than Baidu’s own products (Baidu Knows, Baidu Encyclopedia, Baidu Library, Baidu Tieba, etc.);

From this we can see that Baidu gives Zhihu a very high weight, which brings Zhihu a huge amount of traffic and a huge amount of content display opportunities.

Therefore, if we do a good job in Zhihu Q&A, there will be a large number of accurate fans who will automatically add you every day. Now I will teach you specifically: how to attract 500 accurate fans to add you every day through Zhihu traffic promotion !

The following sharing content is divided into two parts: 1. Zhihu traffic generation and promotion, 10 secrets that must be told; 2. The specific steps of Zhihu traffic generation and promotion.

1. Zhihu traffic promotion, 10 secrets that must be told:

1. To use Zhihu to attract traffic, it is recommended to use high-authority accounts that have registered earlier, followed some topics, liked, and commented on some related content; the content produced by high-authority accounts can get more display opportunities and can obtain more natural traffic;

Therefore, if we have time, we should also deliberately maintain our account, like more, collect more, like more, thank more, comment more, etc., to accumulate the account's weight and influence on Zhihu.

2. It is not recommended to use new or primary accounts, as they are prone to being blocked;

If it is a new account, with an abnormal nickname, no avatar, no personal introduction, no or very little attention to issues, no fans and no following of others, no likes, no questions, no answers, and it starts to promote right away, it is basically destined to be blocked.

3. It is not recommended for newbies to answer big topics. Try to avoid questions with many answers and many experts. Even if you answer them, they will be at the back and will be drowned out. Wait until your account has a certain weight before answering popular topics.

4. Contents that receive the most likes on Zhihu will be displayed more. Therefore, it is imperative to provide high-quality content.

Therefore, before answering questions, we must first create a population profile of our target users, analyze their psychology, and know which topics they will pay attention to. What you answer is what users want to know and what they think is useful.

5. When answering questions, you should do some screening. We should choose questions with high attention, high views, and few answers. For questions with medium to large volume, it is more appropriate to have a traffic of several thousand to ten thousand. There will not be many big names competing, but there will be a certain amount of views, so potential users can also see it.

6. Find and grasp the timing of answering, seize the opportunity before it becomes popular. Estimate whether many people will answer this question and whether there will be big Vs participating. Answer early and get likes in the early stage, so as not to be suppressed by the big Vs' answers.

7. When answering questions, the article should have a clear framework, clear logic, beautiful and clear layout, with blank lines and grid lines to make it easier for others to read. It must not cause reading pressure and should be suitable for viewing on mobile phones.

8. Remember to bold the key parts of your answer. Avoid long paragraphs, and each paragraph should not exceed 4 lines. If it is a long paragraph, many people will not have the patience to read it through.

9. Combine text, pictures and tables to make the article content more vivid, richer and more convincing.

10. The most important point is: try to focus on the same field when answering questions, so that you appear more professional in that field;

Don’t answer all the questions, as that will appear too fragmented and fail to form core competitiveness.

You need to build your own personal brand in this field, so that your answers will have higher weight, and your content will be more likely to be voted on and displayed, which will allow you to gain more followers and get more likes!

2. Specific steps for Zhihu traffic promotion:

Step 1: Lock in keywords, match positioning, and be comprehensive and systematic;

Locking in keywords, finding keywords related to your own positioning, and listing them in a list is a comprehensive system;

Pay attention to the keywords to make sure they are in line with your own positioning or your audience. Analyze your customers' psychology and know what issues they will be concerned about. Dig out the issues that users care about in a systematic and comprehensive manner and then answer them.

For example, if you are doing "WeChat marketing", then your keyword positioning must be related to "WeChat marketing"; and there cannot be only one "WeChat marketing" in the keyword library, your keyword library should include WeChat marketing, WeChat marketing tutorials, WeChat marketing software, how to use WeChat for marketing, etc.

The three most commonly used methods for mining keywords are:

1. Baidu search box drop-down box

When you enter a keyword in Baidu search, 4 related keywords will automatically pop up in the drop-down box. These 4 related keywords are the keywords with relatively high search frequency in the recent short term (3-7 days); as shown in the figure below:

Drop-down box to mine keywords

2. Baidu related searches

Baidu related searches are the related keywords at the bottom of the Baidu search results page. There are usually 9 of them. These 9 related keywords are the keywords with a relatively high search frequency in the medium and long term (half a month to a month); as shown in the following figure:

Related search mining keywords

3. Baidu Index

When looking for keywords in Baidu Index, you usually look in the "demand map" and "related word classification". The keywords mined here are more comprehensive and systematic. As shown in the following figure:

Baidu Index - Demand Graph Mining Keywords

Baidu Index - Related Word Classification Mining Keywords

Step 2: Filter questions with high attention and high views but few answers;

After the keyword library is ready, we extract keywords one by one to filter questions. We choose to answer questions with high attention and high browsing numbers but few answers, and try to avoid questions with many answers and many experts.

Of course, the most important thing is that we still need to spend our energy on improving the quality of our answers and producing high-quality content so that we can stand out.

Step 3: Answer questions and embed WeChat (introduction, end of article)

Finally, explain the question clearly and in a clear format to make it easier for others to read. Do not create reading pressure. After answering, embed it in WeChat.

Put your WeChat ID in the article or at the end of the article, but it is not recommended for junior accounts, as it is easy to be blocked;

You can also embed WeChat in the introduction. You can edit your personal information, Zhihu nickname and personal introduction on your personal homepage. Just naming it directly is an advertisement, and you can leave contact information in the personal introduction.

Well, the above are the precautions and specific methods I shared with you for attracting traffic through Zhihu. I hope it will be helpful to you!

I believe you also know how to attract accurate fans to add you through Zhihu traffic promotion, but knowing is not the same as knowing, only by doing can you get, and only by doing can you get results;

The speed at which you act determines the speed at which you make money!

Take action now, immediately, and start from raising your account. Take action every day, do a little bit every day, don’t be greedy for more, don’t be greedy for quick results, don’t be impatient for quick success, slow is fast;

If you accumulate your schedule every month and execute it vigorously, within 3 months, you will become a Zhihu celebrity. By then, attracting 500 precise fans every day will be a piece of cake!

If you encounter any difficulties during the actual operation, you can leave a comment below. I would be happy to interact with you!

Of course, there is an even better trick for attracting traffic and increasing fans on Zhihu. Once this trick is used, it will become easy and simple to attract 1,000 precise fans a day. It will be impossible not to make money. This trick is too violent and too direct. I will keep it secret for the time being. Friends who are eager to know can leave a comment below. I will teach you privately for free without any tricks!

Author: Zhang Ji

Source: Night mooring at Maple Bridge