Apple is said to have launched generative AI features in iOS 18, including cloud and device

Haitong International Securities analyst Jeff Pu claimed today that Apple plans to add generative AI technology to iPhones and iPads as early as the end of 2024.

Jeff Pu cited his own supply chain survey and claimed that Apple may set up hundreds of AI servers this year and next year to realize related functions.

The analyst believes that Apple will provide a combination of cloud and device AI to ensure user privacy . However, Jeff Pu also added that the outside world needs "a little patience" to wait for Apple to launch its own generative AI service, because Apple is still considering "how to use and process personal data in a way that is consistent with customer privacy commitments."

If all goes according to plan, Apple may launch generative AI features starting with iOS 18 and iPadOS 18 , but it is not clear how Apple will use the relevant AI technology.

IT Home previously reported that foreign media The Information claimed that Apple plans to integrate generative AI into Siri, allowing Siri to perform complex tasks in a question-and-answer format similar to ChatGPT. This feature will first appear in iOS18.

Bloomberg's Mark Gurman previously said that Apple is testing a "ChatGPT-similar" chatbot called "Apple GPT" internally, but he also claimed that Apple has not yet developed a clear strategy for "deploying generative AI."