How to calculate the conversion rate of Baidu bidding promotion?

How to calculate the conversion rate of Baidu bidding promotion?

As the person in charge of Baidu bidding, the most important thing to consider is the conversion rate. How much investment can lead to conversion? This is assessed through the input-output ratio. However, for SEM personnel who are just getting started, how do you calculate the conversion rate of Baidu bidding promotion? Let’s learn more about it with Feng Chao from Dongguan Network Promotion !

How to calculate the conversion rate of Baidu bidding promotion?

When doing Baidu promotion, everyone is very concerned about the conversion rate: I will first share two very important SEM formulas, which will help solve some data analysis and data statistics problems of Baidu promotion. 1: Conversion rate = number of orders/number of clicks. From this formula, we can analyze that the conversion rate is determined by two factors, one is the order volume and the other is the click volume, and these two factors are in direct proportion. This formula can clearly tell you the specific conversion rate. 2: CPC = profit * conversion rate. From this formula, we can analyze that the keyword bid (CPC) is determined by the product's profit and conversion rate. Through this formula, you can clearly know whether Baidu promotion is profitable or loss-making. Each piece of data has its own value, and they influence each other and are inseparable. Isolating any of the data will lead to one-sidedness and errors in data analysis.

How to calculate the conversion rate of Baidu bidding promotion?

1. How long does it take to open a Baidu framework account?
Since the release of Baidu's new promotion policy in 2016, the application time for Baidu framework account opening has been much longer than before. The cooperation between Baidu and Baidu agents has deepened again. The sales tasks of Baidu framework accounts have gradually increased. Regional agents, general agents, provincial agents, first-level agents...

2. How to set up Baidu’s bidding promotion plan?
How to establish Baidu bidding promotion plan? The promotion plan of Baidu bidding is the main body. A clear and orderly promotion plan is the prerequisite for efficient and convenient operation of Baidu bidding account. At the promotion plan level, we can set the daily budget for the promotion plan.

3. Baidu Union Copy Promotion Group Tool The Union Copy Promotion Group Tool can copy the selected existing Union promotion group to the original or newly created promotion plan, simplifying complicated operations. When some settings are repeated and promotion groups need to be divided according to certain dimensions, you can consider using replication.

4. Baidu Promotion Tutorial: How does the medical industry promote bidding? The editor of the bidding hosting (Snail) has always been operating the Baidu promotion account of the enterprise. He has never been engaged in the medical bidding industry. However, he did operation and promotion in the medical industry a long time ago. At that time, he took it for granted that Baidu bidding was nothing more than who paid for it.

5. What data does Baidu's bidding promotion analyze?
(1). To do Baidu bidding promotion, you generally need to analyze the following data: 1. Account keyword consumption data, which can be directly exported from the backend data report, where you can see the analysis of keyword display, clicks, click-through rate, consumption, ranking and other data; 2. Click

6. How does Baidu bidding improve consultation conversion?
SEM bidding promotion has many advantages, but if you don’t have the correct promotion strategies and techniques, it is equivalent to burning money. In order to improve the effect of SEM bidding promotion, the price adjustment software believes that enterprises must first have a correct understanding of SEM bidding promotion. The essence of bidding promotion is

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