"How to write SEO's professional skills" What professional skills does an SEO engineer need to have?

Expand all I believe that many people who are not very familiar with SEO have a misunderstanding about SEO practitioners: SEO is very simple, the industry threshold is very low, as long as you understand it and are not a fool, you can do SEO. Is this really the case? SEOER really needs to be vindicated. Although more and more people know about the existence of SEO, most companies only understand part of it and do not have a systematic and comprehensive understanding of SEO. Most people's understanding of SEO only stays at the ranking level. In fact, SEO is a long-term project. SEO practitioners should improve their own positioning and not just focus on rankings and be SEO farmers. Today, let's briefly talk about what professional skills SEO should have: Sensitivity in the SEO industry: Don't lie there posting links all day long, you have more important responsibilities. I often see more people complaining about why today's site fluctuates again, and why the search engine algorithm is adjusted again. In fact, the information in the SEO industry changes very quickly, and we need to understand and follow up in a timely manner. Only by keeping pace with search engines can we avoid being eliminated by search engines.

Don't work in isolation, not knowing what year it is. Only by finding the general direction of the search engine and being a good helmsman can the SEO site set sail. Keyword mining technology: SEO contacts a wide range of customers. In order to help companies develop reasonable SEO plans and help companies realize their value, it is necessary to constantly learn about an industry and products, and accurately and effectively mine keywords. Keyword selection is the basis for evaluating SEO plans. Good keywords can not only help websites tap into potential customers, but also help websites attract traffic and increase traffic conversion rates. Website design skills: You may not need to write code yourself to build a website, but you must be able to understand and modify simple code. In SEO optimization, the website's framework structure layout and source code are very important. Everyone knows that search engines prefer simplified website codes, but what should you do if you don’t understand it? Improving the overall performance of your site isn’t just about imagination; code is just as important.

Web editing skills: A built website is just a framework, and content is the soul of the website. Especially today when search engines are paying more and more attention to user experience, the content of the website is of paramount importance. Many webmasters pursue a large number of updates to the site and collect many low-quality articles from the Internet. It is conceivable that a website that looks good on the outside but is rotten on the inside will eventually be punished by search engines. Don’t do SEO for the sake of SEO. Even if you just update an original article every day, I believe that as long as you persist, it is only a matter of time before your site is recognized by search engines, and the effect will be lasting. SEO technology: This is definitely indispensable. Don’t simply regard SEO as a technology. How to make it an art is something we need to study and summarize over a long period of time. Don’t imagine that you will succeed if you master the search engine algorithm overnight. Adjust your pace and progress with the search engine. Of course, the basic skills you need to have a solid foundation! Data collection and analysis capabilities: If you want to be a successful SEO worker, you must learn to keep good website logs. When did the website’s search engine update today? How many external indexes are there on the website today? How much is included internally? How many visits does the website get? Which search engines do they come from? We need to do statistics on data such as which words are used to visit our site. Only by analyzing these statistics over a period of time and reasonably controlling website operating costs and keyword placement methods can the value of SEO be truly improved. Project execution capability: To be honest, I personally do not approve of the kind of small-scale games played by individual webmasters. SEO is a project that requires the persistence and efforts of many people to complete a cause. Guerrilla warfare is not suitable for SEO. Many times, SEO projects are not the work of one person and require everyone to work together to complete. It also requires leaders to give full play to their leadership charm and build an execution team! Close answer
How to write SEO professional skills: What skills should a qualified SEO personnel have? - Baidu Knows

Dongguan SEO shares with you 35 tips, a summary of 10 years of work experience! I believe it will be of great help to you and everyone. Ten years is a long time, and even though things change, there are some lessons I’ve learned that have stood the test of time, which I decided to share with you so that you don’t make the same mistakes. 1. I can’t guarantee that this isn’t the first thing I learned, but it’s definitely one of the most important things in SEO. SEO is like many other areas of life, there are no guarantees – always. No matter what miracles you perform, you cannot guarantee ranking to the top of search engines, especially over time. The reasons are complex – such as algorithm changes, competitor attacks, or simply because your site's content is getting old, but the consequence is the same – you can never guarantee your ranking. 2. You need a lot of patience to achieve results The second most important lesson is that SEO is definitely not a get-rich-quick program. To achieve results, in addition to SEO skills, you also need a lot of hard work and patience (and a lot of time cost), but the results may never come. 3. Link building grows at a slow pace Backlinks may be the backbone of SEO success, and you may be tempted to rush into building backlinks, but this doesn’t really help. As I mentioned earlier, you need a lot of patience and time in SEO. The same is true in the construction of external links. You need to build a plan to slowly grow your backlinks, or even better, stick to a steady growth rate, rather than rushing to build a lot of backlinks all at once. 4. One quality backlink is worth more than 100 spammy links This is another valuable lesson – a single quality backlink from a reputable, relevant, high-ranking site is worth far more than 100 spammy links. This is after the updates of Google Penguin algorithm and Baidu Green Radish algorithm. Spam links not only lose their effect, but may also bring penalties. 5. Don’t get a bad ranking for a product or service If your client is going to make something that is not a very good product or service, then you have to learn to say NO. Otherwise you will see angry netizens on the Internet bringing you unexpected negative publicity. 6. Content is king. Simply put, if you don’t have good content, then you are just wasting your time and money. 7. Don't hurt Meta tags When I started doing SEO ten years ago, meta tags were much more important than they are now. However, meta tags are still not obsolete, especially the <title> tag, so you should write your title just in case. 8. The success or failure of keyword research. The research on keywords in SEO optimization has not changed in the past 10 years, or more accurately, the selection of wrong or correct keywords has not changed. This is why keyword research is very, very important. If you do this incorrectly, all your subsequent efforts are doomed to failure. For optimization, you need to choose the right keywords, rather than some keywords with a large search volume but no conversion. 9. You can’t go anywhere without the right tools. Search engine optimization requires the use of many tools. If you don’t have the right SEO tools, you will get wrong feedback, which is a tragedy. 10. Niche Product/Service Websites If you have 10 industries you want to cover, then build 10 separate websites instead of putting everything on one single website. 11. Fast or Fail SEO is very dynamic. You have to be fast or you are doomed to fail. This is especially true when there are major algorithm updates, because if you fail to act quickly, you’ll see how your rankings drop in the blink of an eye. 12. You can’t rely solely on search engine optimization. SEO is a very powerful traffic entry point, but you can’t rely on it alone - you need PPC, social marketing, etc. It is this combination that can help you achieve real success and make the most money from your website. 13. Old domain names or adding keywords to domain names can’t save you. Old domain names or adding keywords to domain names can really help your optimization, but when you don’t have good content and high-quality backlinks, then they can’t save you. I wrote it in great detail, but now I find that many SEOers are still unable to build a website during the process of optimizing the website. I have made a set of website optimization tutorials for various industries, hoping to help more people learn SEO. Welcome to join the SEO optimization exchange, starting with 4255/ending with July 1, 20, and Saturday. This way you can also learn more knowledge and do a better job in SEO. (Give you a platform to build your own network) 14. Always monitor and measure. When you don’t know what your results are, then everything you do is just blind guessing. That’s why you always need to monitor your results and work on getting rid of those underperforming sites/campaigns/keywords. 15. Don’t worry about a high bounce rate. The bounce rate has no direct relationship to SEO results, but when users leave your website shortly after arriving at it, this is a bad symptom, indicating that they did not find what they wanted. This is a loss for the site, so try to keep your bounce rate as low as possible. 16. You can achieve multiple long-tail keywords. Long-tail keywords are very good because they greatly reduce competition for them, and higher rankings are easier to achieve. Maybe your long tail keywords won’t get as much traffic, but they beat the hard to rank popular keywords in terms of ROI. 17. Black hat needs to be avoided. Do I need to explain why? Search engines are not stupid, and black hat tricks are often easily discovered. So don’t be a SEO criminal! 18. Google or Baidu are not the only search engines. Google has the largest share globally, and Baidu has the largest share in China. But other search engines may bring good clicks, such as bing, 360so, and other less competitive search engines, and you can get a good ranking. 19. Diversify your SEO strategy Keyword ranking position and high-quality backlinks are the core of SEO, but there are many other strategies. For example, you might want to...

How to write SEO professional skills: If you are engaged in SEO optimization and want to improve your professional skills in this area, where should you go? iAsk

The full-network precision marketing (pre-employment class) has started recruiting students. It will take 7 days to study and you are guaranteed to learn and find a job! If you haven’t learned it yet, you will learn it until you learn it. If you don’t have a job, you will find one until you find it! (Common job openings: G3 cloud promotion operations specialist, e-commerce specialist, network promotion specialist, new media promotion specialist, network sales specialist, product promotion specialist, soft copy editing specialist) Contact Teacher Xiao: 13713929236 (mobile phone and WeChat synchronized) Nanfang Power Grid School recruits students all year round: 1. Anyone who is 16 years old or above, has an interest in computer and Internet industries, and wants to find a good job. 2. Applicants must have a college degree or above (including past and current graduates), be interested in computers and the Internet, have a need to change careers, and are looking for a good job. 3. People who need to apply for the e-commerce certificate. 4. People who want to start their own business and open an online store. Close answer
How to write the professional skills of seo: I would like to ask all the seniors, how to become a qualified seo, what professional skills do you need to know, this...

As for SEO, don’t listen to those trainers who say that if you can type and surf the Internet, you can do SEO. That’s nonsense. Or they use this as a selling point to attract you to sign up for training and then charge you! : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : : :

Other answers: I suggest you search for my name. The first one can help you.

Other answers: Understanding of website codes, understanding of user search habits, and understanding of search engine algorithms such as Baidu and Google!

Other answers: Hello! There are many things to know about SEO. It is not a simple job and requires constant exploration. At least you need to understand HTML DIV+CSS, soft article writing, website structure optimization, content and external links. It is not easy, please adopt it!

Other answers: DIV+CSS CMS webmaster tools, etc. need to know

How to write SEO professional skills: What basic skills are needed to engage in SEO work?

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How to write SEO professional skills: SEO tutorial strategy tips

Seo tutorial strategy tips

1. Decide on a Topic

To determine the theme of the website, you cannot choose keywords based on your own preferences, but analyze user habits based on big data. After determining the keywords, all themes and structures of the website should be centered around the core keywords. Good positioning is the cornerstone of a successful website. It is necessary to determine the theme of the website based on the target customers and conversion goals to bring the best conversion results.

2. Simple and clear information architecture

Website graphic design, URL design, title writing, page aggregation, and information aggregation and integration are all very important for SEO optimization, which will help improve the comfort of user experience and reduce bounce rate.

3. Rich original content

The content of the website should be rich and diverse, and the proportion of original content should be increased. It is best to publish content at a fixed time and frequency so that the search engine spiders will like it more, increase the weight ratio of the website, improve the ranking of the website, and bring continuous traffic to the website.

4. Do a good job of internal and external links

Making external links on other websites is equivalent to getting testimonials. The higher the quality, the more clicks and impressions you will get, and the higher your site's ranking and authority will be. External links on this website can be either hyperlinks or text links. The engine will consider this to be an external link, which is a high-quality link exchange that can increase the weight of the website. Doing a good job of internal linking on this website can make it easier for users to browse the various pages of the website, improve user comfort and reduce bounce rate.

5. Don’t do black hat SEO

Black hat SEO attracts a lot of people with its fast search results and huge pageviews, but in essence, SEO optimization is just a means, and its ultimate goal is to obtain accurate customers, conversion rates, and business benefits. Black hat SEO's spammy external links are equivalent to putting your website into a spam pool. Malicious attacks on competitors will damage the company's image, and the traffic it brings is of no practical significance. The fully intelligent engine is powerful and can be easily crawled and blocked. As a result, all the investment will be wasted and it will not pay for itself in the end.