Which one is better, Alipay Mini Program or WeChat Mini Program?

It is understood that the Alipay mini program will be a light application form that exists within its own APP, just like the WeChat mini program. The "online APP" mini program, which provides users with various services at any time without downloading, has the core functions of the APP and is regarded as a simplified version of the APP. It runs within Alipay and is an APP within an APP.

Which one is better, Alipay Mini Program or WeChat Mini Program?

From an operational perspective, I am more optimistic about WeChat mini-programs because on the same mobile phone, the frequency of opening WeChat is definitely significantly higher than that of Alipay. WeChat is definitely the best entry point, and judging from the update speed and promotion strength of the mini programs, Tencent is also extremely willing to invest in the mini programs. Don’t doubt Tencent’s determination to promote the mini programs. I think the Yinchuan WeChat mini program may become an e-commerce platform similar to Taobao in the future. In fact, from my personal point of view, I am more optimistic about WeChat mini-programs. After all, WeChat is opened much more often than payment apps. Think about it, if a payment scenario comes up when you are chatting with friends, do you think it is more convenient to switch to an APP to pay, or do you pay directly on WeChat while chatting and shopping?

As for the development time, the WeChat mini program was launched in January 2017. After all, it is first-mover advantage and users’ habits have been formed. Unless something more powerful than the Yinchuan WeChat mini program appears, it will be difficult to change users' habits.

So what is the difference between the WeChat Mini Program and the Alipay Mini Program?

I think the main application scenario of WeChat is social networking. WeChat has 600 million users and a strong background. Each mini program will have its own attribute color. Alipay mini programs will be more inclined towards the two areas of e-commerce and payment. The competition between the two Internet giants, WeChat Mini Program and Alipay Mini Program, shows that the prospects for WeChat Mini Program in Yinchuan are very good, and the mini program ecosystem will continue to improve.

In fact, Tencent has already had its own insight into the future - "No matter how small an individual is, he or she can have his or her own brand." When the data base is large enough, "personal credit" and "social credit" are seamlessly bound, and personal risks are accurately predicted through the network of relationships, the word "payment" will have new meaning, and the "payment scenarios" that support its rapid development will also be presented in a simpler and more efficient way.

To achieve this effect, the current complicated "payment scenario" must become lighter and more credible. In this way, the Yinchuan WeChat applet can be more easily integrated into the relationship chain of each of us and occur in every unintentional interaction of ours.

In the era of mobile Internet, Tencent WeChat has risen rapidly with an overwhelming momentum. In the era of mobile Internet, WeChat not only provides information services, but also connects smoothly to shopping malls, games, and various O2O service scenarios through social networking. After many failed attempts at e-commerce, Tencent chose to cooperate with China's second largest e-commerce platform JD.com in March 2014, integrating QQ online shopping, Paipai e-commerce and logistics into JD.com, and using the Yinchuan WeChat mini program to direct traffic to the JD.com platform. The direct competition between Tencent and Alibaba.

Simply put, Alipay is mainly a financial system, and WeChat is a social system. The main purpose of using WeChat mini-programs is convenience. Relatively speaking, WeChat mini-programs have an advantage. I believe 2018 will be the year of explosion for mini programs. The number of WeChat users has exceeded 900 million and is not far from 1 billion. Since its launch, the Yinchuan WeChat mini program has had 200 million users. The popularity of WeChat Mini Programs can be described in one sentence: "Merchants are either developing WeChat Mini Programs or on their way to developing WeChat Mini Programs!"