What are the salary and benefits of Lanzhou SEM? What are the development prospects?

Internet marketing is divided into SEO, SEM optimization, new media, DSP, network promotion, etc. Among these positions, SEM salary should be in the top two. The salary range of SEM in Lanzhou is approximately between 4,000 and 20,000. Where you fall within this salary range depends on your years of experience and the size of the SEM projects you take on.

What are the salary and benefits of Lanzhou SEM? What are the development prospects?

SEM job salary range
1. SEM data specialist, SEM intern: monthly salary: 3,000-4,000 yuan
SEM data specialists who have just entered the industry will start with data collation, and their salary will be between 3,000 and 4,000. This stage is mainly engaged in data collation for various projects, understanding what data needs to be collated and what content needs to be analyzed for a project.
2.SEM project assistant: monthly salary: 4000-5000 yuan
After about half a year to a year of experience, you will be promoted to SEM project assistant. During this stage, you will mainly be engaged in keyword materials, account building and other work for various SEM projects, and accumulate rich account building methods and keyword expansion strategies, creative writing strategies, etc. This stage is to lay a solid foundation for becoming a good SEM optimizer in the later stage.
3. SEM Optimizer: Monthly salary 5,000-10,000 yuan
To reach the SEM optimizer stage, students in Lanzhou usually take 1-2 years. At each stage, you will be responsible for formulating the overall SEM account optimization strategy and data analysis work. Any problems encountered during account promotion need to be found and solved through data analysis; then, through the direction of account operation, the account can be continuously expanded and the account effect can be continuously improved. This stage is usually divided into: SEM junior optimizer, SEM intermediate optimizer and SEM senior optimizer.
4. SEM project manager or higher position: monthly salary 10,000 yuan +
When the SEM position reaches this stage, there is basically no problem in optimizing various media accounts. The next thing to do is to grasp the macro conditions. That is, communicate the project situation with the customer and fully understand the purpose of project promotion. Fully understand the product market environment and audience analysis, be good at estimating how many conversions can be obtained with the invested budget, etc. Therefore, this stage is a high-level SEM position, and there is no upper limit on the salary. It all depends on the individual's understanding, analytical and communication skills.

The salary range for SEM marketing is generally between 3,000 and 20,000 yuan. The stages in between are divided as mentioned above. SEM practitioners who have just entered the industry must also go through these stages step by step to make themselves professional in every link. This is very important! SEM optimization work requires careful, patient and professional people, so don't ignore every knowledge point, it is very important to continuously improve your SEM professional ability.