How to use Tik Tok app? What is the delivery method?

When opening a store on Douyin, merchants also need to understand what promotional tools Douyin can use and choose one that suits their store to promote their products. Today, Feng Chao from Dongguan will talk about how to use Douyin Suixintui.

How to use Tik Tok app? What is the delivery method? How to use Tik Tok app? What is the delivery method?

Go to the homepage of my personal account, click on the "three" symbol in the upper right corner, jump to the page, scroll down, and you will see "dou+shop-shop recommendations" . If you want to promote your product in a short video, just select the corresponding short video, and then pay and place an order according to your own needs and plans.

How is the delivery method?

Douyin Store’s promotion is divided into three stages: start-up stage, growth stage and maturity stage.

There are different delivery methods at different stages.

1. Start-up period

Delivery method during the launch period: The delivery target can be selected as entering the live broadcast room + audiences similar to the expert; placing orders in the live broadcast room + audiences similar to the expert.

The purpose of doing this is to obtain precise user groups through targeted similar audiences of experts, increase the popularity of the live broadcast room by entering the live broadcast room, form a herd effect to drive transactions through the startup period.

2. Growth stage

After the start-up phase and entering the growth phase, the delivery method needs to change.

The delivery targets are mainly orders from live broadcast rooms + similar audiences to experts, and orders from live broadcast rooms + system recommendations are only used as a supplement.

This approach is to amplify the budget of similar audiences of influencers and quickly increase the amount of user data in the live broadcast room, making it easier for the system to identify account locations and push accurate traffic.

3. Maturity

After the maturity stage, the delivery target should be mainly based on orders from the live broadcast room + system intelligent recommendations, supplemented by orders from the live broadcast room + similar audiences of experts.

This approach is that after the system has accumulated a certain amount of data, it can be delivered directly through system intelligence, with accurate target audiences and better data feedback.

To put it simply, you will have different needs at different stages and the delivery methods will also be different. Only by mastering the correct method of Douyin store launch can you maximize its effect.

In general, the use of Douyin Sui Xin Tui is very simple. Merchants select a video, and after sharing it, a button for the store’s Sui Xin Tui will appear. Then, follow the above steps to operate, set it up, and finally pay.