Do you know the eight principles of community operation?

1. Establish a program - the group must have common values.

2. Gather a crowd - design the type of people to put in, using people with strong relationships as the skeleton to control the public opinion of the group.

3. Cultivate stars - Incorporate the backbone of the enterprise and the CEO into the community system at the same time and become the stars of the community. If you don’t do this and only let the people below play, then there is no point in building the community. In addition to our own stars, we also need to encourage a group of popular stars who can self-organize, have better publicity effects, and can easily convince others with an independent and objective perspective.

4. Strong interaction - through sharing, completing tasks, and emphasizing the sense of ritual (I personally recommend the case of "Uncle Kai Tells Stories", where the tasks and interactions are very well done)

5. Establish rules - formulate strict iron-blooded group rules to serve as a warning to others and make concerted action efficient.

6. Self-organization - we cannot just let the group grow naturally, we must guide the group to build its own management team, with the group as the core. Build the architecture around the core.

7. Create momentum - make the group's reds and backbones willing to contribute to the group. It is beneficial to establish a pyramid system so that people who do things can obtain resources. Further form a stronger emotional connection with the company and be willing to speak for the company.

8. Create fission - replicate the first successfully operated group, and you can create many groups. The initiator must have strong values ​​and management capabilities.

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