Fuse Clip: Do you know these pseudo-original techniques for SEO?

As an SEOer, how to make the website better included and obtain better weight is often the top priority of every SEOer. It is particularly important for Baidu to like our website. Xiaohei SEO will share with you some tips on pseudo-originality in the SEO process, hoping to help everyone. Quality and valuable content. High-quality and valuable content can be divided into the following dimensions:

1. Effective content output

Don’t create content just for the sake of creating content. Content that has no search value or even no ranking will hardly generate traffic. To measure the effectiveness of the standards, you can use word mining tools, data analysis tools, website searches, etc., so that users can clearly capture the required keywords and create based on the content.

2. Matching titles and text

The article title and content should be consistent to meet the needs of users.

3. Page opening speed

The first is the user's access speed. If the mobile terminal page opens for more than 3 seconds, it will become a direct spam page. The second is the crawling speed. If the crawling speed of the website is slow, it will cause the crawler to adjust your crawling volume. The less crawling volume, the less it will naturally include.

4. Text readability

The article content, background requirements, and font size are suitable for users to read.

5. Main content settings

Internal links are important in SEO. For articles, add links to the home page, directory pages, or pages related to the content where appropriate.

6. Page Layout

Generally speaking, the core of a web page layout is divided into three parts: main content, related content, and advertising. Reasonable layout will greatly improve user experience and crawler collection

7. Original content

Valuable original content is what you really need, not what you think. At the same time, it can solve users' problems or provide reasonable methods and procedure instructions.

Crawl the original content

Now that we know what content to target, we need to think about how to find and crawl valuable content. Let’s take maternal and child content as an example. There are many original contents about mothers and babies, such as popular content media sources such as titles and first storage information. But when you see the titles in the “Mother and Child” area, we have to filter out many articles because not all of them are valuable. You can easily filter by title, comment, posting time and content length. For title filtering, you can consider whether keywords are clicked, you can set a threshold for the number of comments, and combined with the publication time, you can consider the latest priority. The content length is to delete the content of simple articles. After a round of selection, we can get what we need.

Pseudo-original content

After obtaining the original content, you can implement pseudo-original content by following the steps below:

1. Modify the title

The title has a great influence on the weight of the article, and if the titles are reused, it is easier to rearrange them. Therefore, we need to make reasonable modifications to the title. If you have the manpower, you can consider manual modification, which will have better results. If there is no problem with the effect, it is recommended to use keyword replacement or machine translation.

2. Replace synonyms and synonyms

In this paper, high frequency words are used to replace keywords in the order of word frequency. This changes the content of the core keywords and reduces the possibility of re-ranking.

3. Machine translation is a simple and effective method of translating Chinese into English and vice versa. The downside of this approach is that it can be confusing and difficult to understand the context, thus requiring manual intervention.