Tongren SEO Training: The Importance of Breadcrumb Navigation to Website Optimization

There are many discussions about whether to use breadcrumb navigation . Can't some websites get good rankings without using breadcrumb navigation? Since it is an unquestionable thing, should the website be used? Many websites do not have breadcrumbs. For example, some small blog sites or corporate sites do not use this. The larger one is Mogujie.com, which does not use it and does not seem to have any impact on the ranking. This is also the reason why they are unwilling to use breadcrumb navigation. Of course, it does not rule out the fact that some people do not know the function of breadcrumb navigation and therefore ignore it.

The editor believes that breadcrumb navigation is something that every website or blog needs to use. Through breadcrumbs, users can not only know the location of the content they are currently browsing, but also find more related content. For search engines, breadcrumb navigation can be used to determine the main content of the column. Baidu officials also gave corresponding explanations that when spiders parse pages, they will focus on checking the breadcrumb navigation content. Breadcrumb navigation can make large and medium-sized websites with complex structures clear and light, and encourages us to use breadcrumb navigation on our websites.

Breadcrumb navigation is a very important area for SEO optimization. It can not only solve some problems of unsatisfactory inclusion, but also layout keywords that need to be optimized in the navigation. After all, there are still a few websites that do not use breadcrumb navigation. Most websites will use it, especially for large sites. If breadcrumb navigation is not used, many pages will not be crawled by search engines at all.

Breadcrumb navigation is like road signs. For small places, you may not need road signs to easily find the exit. However, for larger tourist attractions, if there are no road signs, I believe many people will find it difficult to find the exit or miss the attractions they want to see. In order to avoid such situations for tourists, every large tourist attraction will not only have good road signs but also have professional personnel to explain the tourist attractions.

For a website, breadcrumb navigation is a signpost, which tells users and search engines what the main content of the page is, making it easier for users to find more relevant content, saving time and improving user experience.

Excellent sites will use this. Do you want to be an excellent site? If your website wants to get more keyword rankings in search engines, what are you waiting for? Add breadcrumb navigation to your website now!